BJ Fogg ✓

@bjfogg · joined 13 Mar 2007

I'm a Stanford behavior scientist. I've discovered new ways to change behavior. Learn more in my book https://t.co/JdDyaBdPqH

54 254Followers

514Following

7 715Posts total

24.5KViews on collected posts

Últimas publicaciones

BJ Fogg ✓@bjfogg10 Jun 2025

I’ve been teaching adults since 1981. Back then, I’d start each class with a quick round of intros. You know the drill: name and maybe a fun fact. It worked okay. But honestly? That felt kinda lame. Over time, I realized: I could do better. About 20 years ago, I changed things

5.3K views · 72 likes · 10 reposts · 3 replies Open on X →

BJ Fogg ✓@bjfogg9 Jun 2025

On Wednesday of this week, I’m training people who work for a wonderful nonprofit. I’m teaching them aspects of Fogg Behavior Design. The nonprofit is an org you are familiar with, I’m sure. Their mission is to help people have better health and more hope. Two of their leaders

3.1K views · 28 likes · 0 reposts · 1 replies Open on X →

BJ Fogg ✓@bjfogg26 Feb 2024

. . . I invite you to join a Stanford mini-conference (online) that's all about helping households with health behaviors. Yes -- households. Most interventions focus on individuals. But we believe there's big potential for helping households change together. The event is 8.5K views · 36 likes · 5 reposts · 3 replies Open on X →

BJ Fogg ✓@bjfogg22 Feb 2024

@bjfogg So true, changing the environment can be the guardrails that keep you on track when willpower fails 60 views · 0 likes · 0 reposts · 0 replies Open on X →

BJ Fogg ✓@bjfogg5 Feb 2024

When it comes to behavior change, it's sometimes best to focus on the household, not the individual. --> The household as the unit of behavior change <-- At Stanford, we are seeking speakers for an online event on this topic. Interested? Please see this page: 7.7K views · 34 likes · 7 reposts · 4 replies Open on X →

BJ Fogg ✓@bjfogg10 Jan 2020

Tiny Habits is now a New York Times Bestseller. I’m so grateful to the many people who made this a reality. https://t.co/z1C2rsqzER

0 views · 734 likes · 87 reposts · 90 replies Open on X →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

7.7K5 Feb

6022 Feb

8.5K26 Feb

3.1K9 Jun

5.3K10 Jun

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.60%5 Feb

0.00%22 Feb

0.57%26 Feb

0.94%9 Jun

1.63%10 Jun

Reactions — likes, reposts, replies and quotes — divided by views.

What the audience does

Likes64.4%170 in total

Reposts8.3%22 in total

Replies4.2%11 in total

Quotes2.3%6 in total

Bookmarks20.8%55 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Últimas publicaciones

Growth & engagement

Views per post

Engagement rate per post

What the audience does

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