Aaron Keller

@aaronkellerOW · Orange County, California · joined 20 Dec 2016

Game Director, Overwatch

74 590Followers

86Following

393Posts total

10.6MViews on collected posts

Derniers posts

Aaron Keller@aaronkellerOW22 Jul

@aaronkellerOW https://t.co/YQ0PKl3NEY

21.7K views · 560 likes · 28 reposts · 4 replies Open on X →

Aaron Keller@aaronkellerOW21 Jul

@aaronkellerOW but how will she please her girlfriend 62.5K views · 2.5K likes · 33 reposts · 23 replies Open on X →

Aaron Keller@aaronkellerOW21 Jul

@aaronkellerOW https://t.co/K382IlxasF

75.8K views · 3.3K likes · 22 reposts · 4 replies Open on X →

Aaron Keller@aaronkellerOW21 Jul

We heard you wanted these nails a little longer! The short nails on Anran's Beachside skin were a bug - the fix should be in by S4. https://t.co/v5L4MdAImo

2.7M views · 14K likes · 305 reposts · 607 replies Open on X →

Aaron Keller@aaronkellerOW22 Jun

Traveling today, but at least I brought my laptop! Ranked JPC insta-lock https://t.co/h8Oxf6oW9A

534.8K views · 11.7K likes · 367 reposts · 255 replies Open on X →

Aaron Keller@aaronkellerOW1 Jun

@aaronkellerOW @PlayOverwatch YES THANK YOU SIR! When does this go into effect though?? I’m like 6 games away from the table flip challenge being completed…I want the double flip so badly. Please tell me it’s tomorrow… 65K views · 562 likes · 1 reposts · 3 replies Open on X →

Aaron Keller@aaronkellerOW1 Jun

And, players who earned the original Table Flip title before that will receive a special Double Table Flip title in a future patch. 2/4 https://t.co/qOc5e1xyG2

857.8K views · 5.3K likes · 160 reposts · 145 replies Open on X →

Aaron Keller@aaronkellerOW1 Jun

We do want some rewards to feel rare and meaningful, but many folks didn't realize the effort required to earn this particular title. As a result, many people who could have earned it may have missed the opportunity. These changes are meant to address that. 3/4 181.6K views · 2.7K likes · 28 reposts · 40 replies Open on X →

Aaron Keller@aaronkellerOW1 Jun

We're still thinking about ways beyond this season to make our Anniversary more fun for players! We'll have more to share there later in the year. Thanks for your feedback!!! 4/4 173.3K views · 2.4K likes · 15 reposts · 97 replies Open on X →

Aaron Keller@aaronkellerOW1 Jun

Hey, everyone! We're making changes to the Anniversary event because the requirements to earn the Table Flip title weren't entirely clear. We're reducing the requirement from 48 challenges to 38 and extending the event until the end of the season! 🧵1/4 2.1M views · 15.3K likes · 810 reposts · 657 replies Open on X →

Aaron Keller@aaronkellerOW24 May

Happy 10 year anniversary, Overwatch! While the game launched 10 years ago, Team 4 started working on it in mid-2013. I'd like to take you all through some of that original journey that the team took to launch the game. https://t.co/DXSIzxyLn3

1.8M views · 18.7K likes · 1.8K reposts · 227 replies Open on X →

Aaron Keller@aaronkellerOW15 May

Hey all. We’ve been reading and watching reactions to the anniversary event this week, and they’re fair. Ten years of Overwatch is a huge milestone, and we want this entire year to feel like a celebration of Overwatch. 🧵 1/8 2M views · 25.2K likes · 1.5K reposts · 1.1K replies Open on X →

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5 posts des 90 derniers jours, à côté de la tranche de 10K–100K abonnés. diffusé bien au-delà de son propre public, et ce public réagit.

Vues médianes75 832ce compte1 012médiane pour 10K–100K

Portée, %101.67%ce compte3.76%médiane pour 10K–100K

Engagement, %2.73%ce compte1.67%médiane pour 10K–100K

Indicateur	Ce compte	Médiane pour 10K–100K	Rapport
Vues médianes par post	75 832	1 012	74.9×
Portée (vues ÷ abonnés)	101.67%	3.76%	27.0×
Taux d'engagement	2.73%	1.67%	1.64×

Autres comptes de cette tranche → Comparer avec un autre compte → Comment ces repères sont établis →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

2M15 May

1.8M24 May

2.1M1 Jun

173.3K

181.6K

857.8K

65K

534.8K22 Jun

2.7M21 Jul

75.8K

62.5K

21.7K22 Jul

Last 12 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.43%15 May

1.19%24 May

0.82%1 Jun

1.43%

1.52%

0.69%

0.87%

2.31%22 Jun

0.56%21 Jul

4.33%

4.15%

2.73%22 Jul

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.67%.

What the audience does

Likes85.6%102 075 in total

Reposts4.2%5 024 in total

Replies2.7%3 176 in total

Quotes1.9%2 317 in total

Bookmarks5.6%6 641 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Derniers posts

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Growth & engagement

Views per post

Engagement rate per post

What the audience does

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