Drew Fallon ✓
@drewfallon12 · Chicago, IL · joined 20 Aug 2012
Co-Founder & CEO of Iris - Giving you a better CFO for cheaper using AI @IrisFinanceCo | Fmr CFO @madrabbittattoo | Tweets about finance & ops at brands
20 686Followers
2 036Following
17 769Posts total
2MViews on collected posts
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i very often hesitate about giving away the resources i give away for free on social media for free
7 fig info business easily
181 views · 2 likes
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GOLDEN PET BRANDS TAPS BANKS FOR A $1B+ NEW YORK IPO
Golden Pet Brands, owner of Dr. Marty Pets, Badlands Ranch and Ultimate Pet Nutrition, has hired Morgan Stanley and Barclays for a New York listing at a valuation above $1B, Reuters reported.
Founded in 2017, the portfolio is
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@drewfallon12 Is it just me, or are we seeing more CPG acquisitions lately?
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@drewfallon12 Probably my favorite acquisition. I love both the brands.
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GOODLES TO BE ACQUIRED BY BARILLA
Barilla has agreed to acquire Goodles, the Santa Cruz BASED better-for-you boxed mac and cheese brand, per the WSJ.
Terms were not disclosed, and Barilla typically does not provide lots of info, they havent disclosed a price on any of the last
12.1K views · 83 likes
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i have like 4 or 5 actual copy cats on linkedin & instagram
i don’t even do instagram, there’s people who copy my content legitimately verbatim, like this is the exact format i do all my posts
some people even take my newsletter writings and use the word for word scripts to ht
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@drewfallon12 Poppi was at $500M+ in rev at that 2.2B purchase - David/medici is project $300M this year.
Skims was also $500M+ in rev when crossing that 2B valuation.
So yes valuation is there - but size of business is different. am I missing something?
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@drewfallon12 What's next? $OTLY went from $2B to $13B in 10 months.
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David Protein parent company Medici is the latest cpg company to reach a coveted $2B valuation milestone - and the fastest in history to do so, just 24 months
Skims is basically the only brand in consumer that holds a candle to medici https://t.co/aB0y6Jf6bs
64.4K views · 276 likes
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@drewfallon12 I’ll say it…The world does not need more energy drinks
16.1K views · 410 likes
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@drewfallon12 Am I the only one who thinks this is a terrible name for an energy drink brand?
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@drewfallon12 we’ll never see a family of women hustlers like this again. they’re generational
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KIM KARDASHIAN JOINS ENERGY DRINK BRAND UPDATE AS CO FOUNDER
Billionaire Kim Kardashian has joined forces with Daniel Solomons to bring the energy drink that doesn't make you crash into the mainstream.
UPDATE was founded in 2022 by Solomons & The Hess Family, a billionaire oil
50.1K views · 81 likes
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@drewfallon12 I’ll just say Fin told me it was fine when I get in trouble for my taxes being wrong
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8. Hundreds of brands already use us.
Marin, Jolie, and Sidio stopped putting faith in the human touch.
Try free for 30 days. https://t.co/smrP7T8lMn
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9. Giveaway.
I’ll send you a personal AI agent that scans your bank account 24/7.
It saved us $150k.
RT + comment “FIN” on the main launch and you can try it out today. https://t.co/NY1Yc7qsUQ
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6. Ask Fin anything and get accurate answers
It takes him 30 seconds for a report a human needs 3 days for. https://t.co/vWOfeMsoER
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7. Fin checks its work automatically.
It catches errors even the best CFO would miss.
Here fin noticed that tiktok shop revenue was counted twice. It fixes its own work without you saying anything. https://t.co/474mYl7yoD
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5. Connect your platforms and Fin handles the rest.
It only takes 20 minutes to set up then it’s automatic forever. https://t.co/zHUpzyZErA
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4. JPMorgan lost $6.5B from a copy-paste error.
But you think your CFO with a degree and excel can do better? https://t.co/JdrQ2OxmWh
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2. Book a demo or try it at the link below.
Thank me later and remember to tell your financial consultant that McDonalds is always hiring!
https://t.co/oUgMqLeGsz
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3. Ask ChatGPT if “your cash balance is sustainable” and you will get thoughts and theory
Ask Fin and it will pull the data, then answer the question based on thousands of data points it’s been trained on. https://t.co/GYqqbrXy6a
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Introducing Fin: The world’s first AI Chief Financial Officer.
Fin outperforms humans 100% of the time.
RT + Comment “FIN” and I’ll send you an AI agent that saves 6-7 figures/year. https://t.co/UJmyD6JEnT
1.7M views · 3.1K likes
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1. We built an AI agent that watches your QuickBooks, bank accounts, and credit cards 24/7.
It tells you exactly where you're overspending. It saved us $150k.
RT and comment “FIN” on the main launch post, and I’ll send it to you. https://t.co/KlSQW33hT4
27.3K views · 74 likes
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Face aux comptes de taille comparable
10 posts des 90 derniers jours, à côté de la tranche de 10K–100K abonnés. portée ordinaire pour sa taille, réaction plus faible que la moyenne.
Vues médianes562ce compte924médiane pour 10K–100K
Portée, %2.71%ce compte3.62%médiane pour 10K–100K
Engagement, %0.83%ce compte1.52%médiane pour 10K–100K
| Indicateur | Ce compte | Médiane pour 10K–100K | Rapport |
|---|---|---|---|
| Vues médianes par post | 562 | 924 | 0.61× |
| Portée (vues ÷ abonnés) | 2.71% | 3.62% | 0.75× |
| Taux d'engagement | 0.83% | 1.52% | 0.55× |
Autres comptes de cette tranche → Comparer avec un autre compte → Comment ces repères sont établis →
Growth & engagement
How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.
Views per post
50.1K24 Feb
338
393
16.1K
64.4K2 Sep
517
338
606
2.2K
12.1K
277
234
9733 Sep
181
Last 14 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.
Engagement rate per post
0.21%24 Feb
1.48%
0.76%
2.70%
0.50%2 Sep
0.58%
0.89%
0.99%
0.93%
0.77%
0.72%
0.43%
1.23%3 Sep
1.66%
Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.
What the audience does
Likes41.5%4 553 in total
Reposts7.3%799 in total
Replies13.7%1 498 in total
Quotes1.7%183 in total
Bookmarks35.9%3 941 in total
Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.
The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.
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