e.l.f. Cosmetics ✓

@elfcosmetics · Oakland, CA · joined 02 Feb 2009

The best of beauty for every 👀👄🤩 ✨e.l.f. Clean. Vegan. Cruelty-free. Fair Trade Certified.

943 355Followers

272Following

56 193Posts total

91.9KViews on collected posts

Derniers posts

e.l.f. Cosmetics ✓@elfcosmetics23 Sep

psst Brazil…did you hear?👀 The e.l.f.ofoca (e.l.f. tea) is true – e.l.f. Is launching at @sephorabrasil! 🇧🇷 we tried to keep it quiet, but you know how e.l.f.ofoca travels 🤭 shop all of your e.l.f. faves on Friday 9/25 on the Sephora Brazil app📱 and in-stores and online at http

0:30

2.4K views · 13 likes · 0 reposts · 3 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics21 Sep

get your new glow-to duo!✨🆕 Sheer You Glow Lip & Cheek Duo is available now on https://t.co/EsbegK8caR and the e.l.f. app! 💕 why you’ll love it: 💖 pink blush tint + lip balm combo 💖 tint cheeks and lips with sheer, lasting color 💖 buttery formula with high-gloss shine 💖 https://

5K views · 67 likes · 6 reposts · 4 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics20 Sep

🎶summer isn’t over yet🎶 https://t.co/CZt6TS2PeN

0:08

6.7K views · 43 likes · 3 reposts · 3 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics18 Sep

it’s https://t.co/h6vKfRYOf4 hair wash day 💆‍♀️🛁 https://t.co/NymmJuiSVc

6K views · 75 likes · 5 reposts · 4 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics17 Sep

your daily dose of hydration 💧 https://t.co/Ea8xP3UptV

6.1K views · 80 likes · 9 reposts · 4 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics16 Sep

duo you lips a flavor with 2 NEW and limited-edition festive flavors: Pumpkin Glaze and Pink Peppermint! 🧡🩷 shop Glow Reviver Flavor Balm Lip Duo now on https://t.co/EsbegK8caR and the e.l.f. app! https://t.co/SH20yuRCsM

0:08

0:09

5.5K views · 40 likes · 6 reposts · 2 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics15 Sep

'tis the season for 2 NEW and limited-edition festive flavors: Pumpkin Glaze and Pink Peppermint! 🧡🩷 Glow Reviver Flavor Balms Lip Duo is available now on https://t.co/EsbegK8caR and the e.l.f. app! ✨ why you’ll love it: 💋 long-lasting nourishing lip balm duo with a buttery htt

4K views · 53 likes · 9 reposts · 6 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics14 Sep

meet your perfect match ✨ with 3️⃣6️⃣ shades of Soft Glam Satin Foundation! https://t.co/lDDMNw2ZCs

4.8K views · 30 likes · 6 reposts · 2 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics13 Sep

it’s giving mane character 💅 https://t.co/npeGdyy7Ow

4.9K views · 38 likes · 3 reposts · 3 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics12 Sep

the Holy Hydration! e.l.f.ssential Daily Cleanser has entered the chat. 👀 same cleanser you know and love, just with a new name! 🫧 https://t.co/rjAeEulyJz

0:28

4.7K views · 30 likes · 2 reposts · 5 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics11 Sep

shimmer slick in a stick 💄 NEW Glow Reviver Lip Oil Stick Shimmer is available NOW on https://t.co/EsbegK8caR and the e.l.f. app! 🫶 available in 4 glimmering shades: 👑 Passenger Princess 🍨 Vanilla Vice 🦩 Disco Flamingo 💜 Plumstruck https://t.co/OPgc4Xt8kx

0:15

5.6K views · 50 likes · 5 reposts · 2 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics10 Sep

the addictive slip you love, now in a shimmer finish! 💖 NEW Glow Reviver Lip Oil Stick ✨SHIMMER✨ is available now on https://t.co/EsbegK8caR and the e.l.f. app! 🤩 why you’ll love it: ✨ your fave Glow Reviver Lip Oil Stick, now in a shimmer finish ✨ pigmented lippie https://t.c

6.1K views · 54 likes · 10 reposts · 4 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics9 Sep

@elfcosmetics Sunscreen. Cute packaging! 29 views · 0 likes · 0 reposts · 0 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics8 Sep

Unglammy Valley = a place where your neck doesn’t match your face. 😱 when your foundation is a mismatch and you look like you…but not. the only way to e.l.f.scape? Soft Glam Satin Foundation! 🌟 your fave foundation with a just-right, buildable coverage and a satin finish. https:

0:30

5.5K views · 24 likes · 10 reposts · 3 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics8 Sep

@elfcosmetics Keeping it light and glowy ✨ 9 views · 0 likes · 0 reposts · 1 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics7 Sep

what e.l.f. products are you packing for your summer vacay? 👇 https://t.co/EoK9q9Xqs1

0:05

7.1K views · 41 likes · 8 reposts · 5 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics6 Sep

how do you bounce? comment 💦, ✨ or 🌙 https://t.co/mhgUBywolh

6.8K views · 21 likes · 7 reposts · 0 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics5 Sep

back to college: e.l.f. edition 💅🎀 https://t.co/jZaH9L8ZqO

0:18

6K views · 33 likes · 3 reposts · 1 replies Open on X →

e.l.f. Cosmetics ✓@elfcosmetics3 Sep

the Halo Glow fam is serving BODY! ✨ introducing the 🆕 Halo Glow Body Collection: available NOW on https://t.co/EsbegK8caR, the e.l.f. app and TikTok Shop! 💕 Halo Glow Soft Beam Body Cream ($12): 💖 daily body glow cream infused with a hint of shimmer 💖 silky formula sinks https:

4.5K views · 33 likes · 14 reposts · 6 replies Open on X →

Face aux comptes de taille comparable

19 posts des 90 derniers jours, à côté de la tranche de 100K–1M abonnés. touche moins de monde que les comptes de taille comparable.

Vues médianes5 455ce compte5 983médiane pour 100K–1M

Portée, %0.58%ce compte1.49%médiane pour 100K–1M

Engagement, %0.87%ce compte0.93%médiane pour 100K–1M

Indicateur	Ce compte	Médiane pour 100K–1M	Rapport
Vues médianes par post	5 455	5 983	0.91×
Portée (vues ÷ abonnés)	0.58%	1.49%	0.39×
Taux d'engagement	0.87%	0.93%	0.93×

Autres comptes de cette tranche → Comparer avec un autre compte → Comment ces repères sont établis →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

5.5K8 Sep

299 Sep

6.1K10 Sep

5.6K11 Sep

4.7K12 Sep

4.9K13 Sep

4.8K14 Sep

4K15 Sep

5.5K16 Sep

6.1K17 Sep

6K18 Sep

6.7K20 Sep

5K21 Sep

2.4K23 Sep

Last 14 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.68%8 Sep

0.00%9 Sep

1.11%10 Sep

1.03%11 Sep

0.78%12 Sep

0.90%13 Sep

0.79%14 Sep

1.72%15 Sep

0.87%16 Sep

1.56%17 Sep

1.40%18 Sep

0.75%20 Sep

1.57%21 Sep

0.70%23 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 0.93%.

What the audience does

Likes78.0%725 in total

Reposts11.4%106 in total

Replies6.2%58 in total

Quotes0.9%8 in total

Bookmarks3.5%33 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.