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ukactive

@_ukactive · London, UK · joined 13 Mar 2011

The UK's trade body for the physical activity sector, representing organisations across fitness, health, sport and leisure. More People, More Active, More Often

32 160Followers
7 709Following
54 593Posts total
2.5KViews on collected posts

Ultimi post

As the New Year fitness drive continues apace, ukactive CEO Huw Edwards looks at the opportunities in 2026 for the UK to capitalise on the growing demand and need for services and facilities supporting physical activity in every community. https://t.co/JJado70MZj 546 views · 1 likes · 1 reposts · 1 replies Open on X →
Gyms, swimming pools and leisure centres are seeing growing demand not just in January but year-round. Our CEO, Huw Edwards, joined BBC Radio 5Live this morning to explain why. https://t.co/rShdWSdamd
5:29
984 views · 4 likes · 2 reposts · 1 replies Open on X →
In this blog, ukactive’s Strategic Partner, @ZoomMediaUK, shares how their new research has revealed the importance of retention for gyms and leisure facilities. Read here: https://t.co/dyFWDZq17d 399 views · 0 likes · 0 reposts · 0 replies Open on X →
We're delighted to partner with PerformX Live, the Business of Fitness show, which will return in 2026 with its most significant move yet: the entire event is now completely free to attend. Find out more about Perform X Live here: https://t.co/oAU0CnmhrA https://t.co/WaSUdvJ1rW
283 views · 0 likes · 0 reposts · 0 replies Open on X →
Following the launch of ukactive’s CYP guidance, in this blog from the children insight agency, Beano Brain, the organisation’s Quantitative Insight Director shares their data on Gen Alpha’s growing interest in health and fitness. Read here: https://t.co/Opz4wo6jW2 282 views · 1 likes · 0 reposts · 1 replies Open on X →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

28212 Dec
283
39916 Dec
9842 Jan
5467 Jan

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.71%12 Dec
0.00%
0.00%16 Dec
0.71%2 Jan
0.55%7 Jan

Reactions — likes, reposts, replies and quotes — divided by views.

What the audience does

Likes50.0%6 in total
Reposts25.0%3 in total
Replies25.0%3 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Account simili