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Anita Elberse

@anitaelberse · joined 09 Apr 2009

Harvard Business School Professor. Expert on the business of entertainment, media and sports. Author of #Blockbusters. Baller. bookings@anitaelberse.com

15 926Followers

60Following

992Posts total

918.6KViews on collected posts

Posts recentes

Anita Elberse@anitaelberse29 Feb 2024

🚨 New case alert! 🚨 You didn’t think I would let last year’s most-talked-about transfer — and the collaboration of two of the biggest legends the sports world has ever seen 🐐🐐— go by without a case, would you? I didn’t think so. 😁🏆⚽️(https://t.co/ZoBVLeU6YJ) https://t.co/bu1wrjRq

10.1K views · 82 likes · 11 reposts · 8 replies Open on X →

Anita Elberse@anitaelberse15 Jan 2024

@anitaelberse @francis_ngannou @HarvardHBS @Marquel_Martin https://t.co/Hvh1ulnYRM

2.4K views · 31 likes · 0 reposts · 0 replies Open on X →

Anita Elberse@anitaelberse15 Jan 2024

@anitaelberse @francis_ngannou @HarvardHBS @Marquel_Martin Francis, I knew there was no stopping you. Believe me when I tell you, they will make a movie about you one day. Hell, the way youre aging ( very well ) you could probably play yourself lol. Your story is awesome. You bea 5.1K views · 23 likes · 0 reposts · 2 replies Open on X →

Anita Elberse@anitaelberse15 Jan 2024

@anitaelberse @francis_ngannou @HarvardHBS @Marquel_Martin I'd like a copy. 8.1K views · 92 likes · 1 reposts · 2 replies Open on X →

Anita Elberse@anitaelberse15 Jan 2024

🚨 New case alert! 🚨 The unparalleled @francis_ngannou now stars in his own @HarvardHBS case study, and rightly so. 🥊 (Thank you, @Marquel_Martin, for making it all possible! 🙌🙏) Leave a comment below if you want a chance to win a free preview copy! https://t.co/XHS80RSI1e

590.5K views · 1.2K likes · 274 reposts · 201 replies Open on X →

Anita Elberse@anitaelberse24 Sep 2023

New case alert! 🚨 An examination of the unparalleled Mohamed Salah, his agent Ramy Abbas, and their contract negotiations with Liverpool FC last summer. 😁 Big thanks to @MoSalah and @RamyCol for offering a look behind the scenes, @taherelmoataz, @liverpoolfc, and @ianlynam. 🙏 htt

302.5K views · 1K likes · 186 reposts · 47 replies Open on X →

Anita Elberse@anitaelberse21 Oct 2022

Mercedes F1 team principal Toto Wolff returned to the @HarvardHBS campus this week, this time accompanied by his wife @susie_wolff, a real force in motor racing in her own right. I was lucky to be able to moderate a conversation with them in front of a packed auditorium. (1) http

0 views · 247 likes · 11 reposts · 9 replies Open on X →

Anita Elberse@anitaelberse2 Jun 2017

"Not bad, huh." - @3gerardpique. The three most beautiful words ever spoken, as far as I am concerned. 😉⚽️ #BakerLibraryBallin' @HarvardHBS https://t.co/xXLjWTXQAb

0:18

0 views · 723 likes · 135 reposts · 24 replies Open on X →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.