Collin Rutherford ✓

@collin_ruth89 · Free Growth Strategy Call ↓ · joined 02 Feb 2014

Ivy League (@Dartmouth) | 2x Founder | Ex-D1 hockey | Running X + LinkedIn accounts for Founders, CEOs, and billionaires

11 515Followers

678Following

27 383Posts total

3.4KViews on collected posts

Posts recentes

Collin Rutherford ✓@collin_ruth8911 Sep

A grand total of zero B2B companies make big money off IG. Instagram was built for B2C: product-first content, consumer discovery, entertainment-driven feeds. LinkedIn and X are where B2B decision-makers spend deliberate time. They open those apps looking for ideas, vendors, 523 views · 9 likes · 0 reposts · 2 replies Open on X →

Collin Rutherford ✓@collin_ruth8911 Sep

24,648 LinkedIn impressions last month. +928% from July. Our divorce attorney client in New York. August was her best month. 7 qualified calls booked through outbound in the same 30 days. Content, comments, DMs. It's a killer system. https://t.co/DYoQ5gu6Ws

335 views · 2 likes · 0 reposts · 2 replies Open on X →

Collin Rutherford ✓@collin_ruth8911 Sep

Measuring every post the same way is why your analytics never help you. Educational posts need bookmarks. The reader saved it to come back. Client Success Stories need profile clicks. The reader wanted to know who you are after reading. Conversational posts need replies. 296 views · 6 likes · 0 reposts · 3 replies Open on X →

Collin Rutherford ✓@collin_ruth8910 Sep

@collin_ruth89 Posting: setting up a shop and hoping people will come. Commenting + DMs = going out of your shop to let people know you exist 10 views · 1 likes · 0 reposts · 0 replies Open on X →

Collin Rutherford ✓@collin_ruth8910 Sep

@collin_ruth89 Break one part of the system and the rest fail.. It's all part of a whole.. 8 views · 1 likes · 0 reposts · 0 replies Open on X →

Collin Rutherford ✓@collin_ruth8910 Sep

@collin_ruth89 It’s a full time job 20 views · 1 likes · 0 reposts · 1 replies Open on X →

Collin Rutherford ✓@collin_ruth8910 Sep

I've driven $3,000,000 revenue for my clients from social media. You need a FULL CONTENT SYSTEM to actually drive clients from social media. Three parts: 1. Posting 2. Commenting 3. DMs Content builds the account. Comments get you in front of the right people. DMs start the 536 views · 11 likes · 1 reposts · 4 replies Open on X →

Collin Rutherford ✓@collin_ruth897 Sep

@collin_ruth89 What breaks in that system is the lead list feeding the same 5,000 contacts every month. Rotating the list source quarterly kept our replies flat instead of decaying. A free group of outbound people I'm in swaps lists for exactly that, would you like to join us? 1 views · 0 likes · 0 reposts · 0 replies Open on X →

Collin Rutherford ✓@collin_ruth8929 Aug

@collin_ruth89 The Full Funnel System is brilliant! But capturing and nurturing leads only works if your response time is under 5 seconds. Speed to lead is where the real magic happens. Great breakdown! 7 views · 0 likes · 0 reposts · 0 replies Open on X →

Collin Rutherford ✓@collin_ruth8927 Aug

@collin_ruth89 insane results 31 views · 2 likes · 0 reposts · 0 replies Open on X →

Collin Rutherford ✓@collin_ruth8927 Aug

Imagine if you had this system running in your business 24/7. Like shooting fish in a barrel: Lead Generation: - Organic content (X + LinkedIn) - Paid ads (Meta + Google + LinkedIn + X) - Lead lists Lead Capture: - Custom landing page (captures IP address) - Personalized lead 1.6K views · 21 likes · 3 reposts · 5 replies Open on X →

Em comparação com contas do mesmo porte

11 posts dos últimos 90 dias, ao lado da faixa de 10K–100K seguidores. alcança menos gente que os pares, mas os envolve muito mais.

Mediana de visualizações31esta conta924mediana para 10K–100K

Alcance, %0.27%esta conta3.62%mediana para 10K–100K

Engajamento, %2.98%esta conta1.52%mediana para 10K–100K

Métrica	Esta conta	Mediana para 10K–100K	Proporção
Mediana de visualizações por post	31	924	0.03×
Alcance (visualizações ÷ seguidores)	0.27%	3.62%	0.07×
Taxa de engajamento	2.98%	1.52%	1.96×

Outras contas desta faixa → Comparar com outra conta → Como estas referências são construídas →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.6K27 Aug

729 Aug

17 Sep

53610 Sep

29611 Sep

335

523

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.81%27 Aug

6.45%

0.00%29 Aug

0.00%7 Sep

2.99%10 Sep

10.00%

12.50%

10.00%

3.04%11 Sep

1.19%

2.10%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes62.1%54 in total

Reposts4.6%4 in total

Replies19.5%17 in total

Bookmarks13.8%12 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Posts recentes

Em comparação com contas do mesmo porte

Growth & engagement

Views per post

Engagement rate per post

What the audience does

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