Chris Bradley ✓
@chrisdbbradley
@McKinsey Senior Partner and Director of McK Global Institute @McKinsey_MGI. Tweets my own.
Последние посты
На фоне аккаунтов своего размера
3 постов за последние 90 дней рядом с диапазоном under 10K подписчиков. доходит до меньшего числа людей, чем аккаунты того же размера.
| Показатель | Этот аккаунт | Медиана для under 10K | Отношение |
|---|---|---|---|
| Медианные просмотры на пост | 364 | 3 806 | 0.10× |
| Охват (просмотры ÷ подписчики) | 59.19% | 2.4× audience | 0.24× |
| Вовлечённость | 1.65% | 1.37% | 1.20× |
Другие в этом диапазоне → Сравнить с другим аккаунтом → Как считаются эти ориентиры →
Growth & engagement
How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.
Views per post
Last 3 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.
Engagement rate per post
Reactions — likes, reposts, replies and quotes — divided by views. Median for under 10K accounts is 1.37%.
What the audience does
Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.
The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.
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