Famous Campaigns

@famouscampaigns · London, England · joined 12 Dec 2011

Creative marketing, media and advertising. ✪ Inspo, ideas, intel & industry-shaping trends curated daily. ✪ Get our famous newsletter ⭣✪ London | UK

22 320Followers

52Following

5 404Posts total

7.2KViews on collected posts

Последние посты

Famous Campaigns@famouscampaigns3 Sep

The Best Campaigns This Week Your weekly hit of inspo from the universe of creative brand marketing > https://t.co/Erh9rUmuJj https://t.co/gZLVIon4Xs 530 views · 3 likes · 0 reposts · 0 replies Open on X →

Famous Campaigns@famouscampaigns2 Sep

Small detail, nice touch: Heineken's new glass is designed so the condensation ring it leaves behind forms the shape of the star logo. A beer glass doing some subtle marketing every time someone lifts it off the table. https://t.co/Kdr50v0onc 622 views · 2 likes · 0 reposts · 0 replies Open on X →

Famous Campaigns@famouscampaigns2 Sep

A broken Eiffel Tower has landed at Burning Man. French festival producer Philippe Maindron built "Eiffela Broken Dream" — a ~30-tonne, half-scale Eiffel Tower shown collapsed in two. Chosen from 500 proposals, it took two years and €300,000 of his own money. https://t.co/9yj 4.6K views · 10 likes · 0 reposts · 0 replies Open on X →

Famous Campaigns@famouscampaigns17 Aug

Lufthansa puts the unwritten rules of flying on merch Social quandaries have become a ltd-edition fashion collection, putting armrest politics, seat reclining and the rush to stand after landing at the centre of its latest brand campaign. story > https://t.co/vlTGVOyQwS https:/ 730 views · 2 likes · 0 reposts · 0 replies Open on X →

Famous Campaigns@famouscampaigns12 Aug

McDonald’s is crashing weddings with personalised sauce pots The fast food brand turns sauce pots into a wedding favour, giving couples the chance to personalise its condiments with a bespoke message for their big day. https://t.co/S2PAXP9G2N https://t.co/NSuVsBEcCW 674 views · 2 likes · 0 reposts · 0 replies Open on X →

На фоне аккаунтов своего размера

5 постов за последние 90 дней рядом с диапазоном 10K–100K подписчиков. обычный охват для своего размера, отклик слабее, чем у большинства.

Медианные просмотры674этот аккаунт924медиана для 10K–100K

Охват, %3.02%этот аккаунт3.62%медиана для 10K–100K

Вовлечённость, %0.32%этот аккаунт1.52%медиана для 10K–100K

Показатель	Этот аккаунт	Медиана для 10K–100K	Отношение
Медианные просмотры на пост	674	924	0.73×
Охват (просмотры ÷ подписчики)	3.02%	3.62%	0.83×
Вовлечённость	0.32%	1.52%	0.21×

Другие в этом диапазоне → Сравнить с другим аккаунтом → Как считаются эти ориентиры →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

67412 Aug

73017 Aug

4.6K2 Sep

622

5303 Sep

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.30%12 Aug

0.27%17 Aug

0.32%2 Sep

0.32%

0.57%3 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes79.2%19 in total

Quotes20.8%5 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.