Starling
@StarlingBank · United Kingdom · joined 14 Nov 2014
Good with money
66 845Followers
1 349Following
76 430Posts total
119.8KViews on collected posts
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@StarlingBank Honestly, I don't want to be rude, but this is a terrible change.
You went from being easily recognised to a generic logo with an "S". Your marketing team should have thought this through a bit more. Now you look like any normie app, instead of a brand with person
496 views · 15 likes
· 0 reposts · 2 replies
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@StarlingBank Really thought you'd reconsider after the massive backlash on every form of social media. It's awful, and wipes out any brand identity you once had.
393 views · 11 likes
· 0 reposts · 0 replies
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@StarlingBank You previous branding looks better to me
982 views · 25 likes
· 0 reposts · 1 replies
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Our new look has landed ✨
It’s part of our mission to help the UK build life-changing money habits. Bolder colours, a clearer font and logo, more accessible cards: it’s the same great Starling experience, but with a little more motivational spark. Good with money starts here 🤝 h
25K views · 47 likes
· 4 reposts · 61 replies
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0:24
The way we look is going to change in the next couple of weeks.
Scammers take advantage when a business changes how they look. We won’t ever contact you and ask for your information or to move your money. Suspect a scam? Call 159 or reach out to our 24/7 customer service team. h
19.7K views · 31 likes
· 7 reposts · 82 replies
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0:03
@StarlingBank @ukhomeoffice Tell you what's shocking closing bank accounts that sell wood 🪵 #getreal
473 views · 4 likes
· 0 reposts · 1 replies
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This is where a Safe Phrase comes in – a sure and easy way to verify if the person you’re speaking to is really who they say they are.
Want to know how to create one? Find out more here: https://t.co/qk1ULMYd9N
2/2
13K views · 22 likes
· 5 reposts · 8 replies
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AI can clone almost anyone’s voice. Scammers can use a cloned voice to fool almost anyone. The tech is so advanced, it’s even fooled James Nesbitt!
In support of the @ukhomeoffice’s ‘Stop! Think Fraud’ campaign, we’re on a mission to help you stay safe from voice cloning.
1/2 h
35.4K views · 44 likes
· 12 reposts · 37 replies
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0:59
Coming soon to a phone very near you 🚨
Our home screen is evolving. We’ve redesigned it to make key information easier to find. Your daily spending, your balance and your transactions are all centre stage. And switching between your Starling accounts is quick too.
1/2
16.2K views · 46 likes
· 3 reposts · 55 replies
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Money is never just money.
It's childcare. Petcare. Future-self proofing. Milestones. Setbacks. And so much more.
So let’s talk about it! Noteworthy explores the ordinary, extraordinary world of money. Your new home for stories and guides, explainers and interviews.
8.3K views · 20 likes
· 5 reposts · 11 replies
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Growth & engagement
How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.
Views per post
8.3K15 Aug
16.2K16 Aug
35.4K18 Sep
13K
473
19.7K10 Sep
25K16 Sep
982
39317 Sep
496
Last 10 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.
Engagement rate per post
0.43%15 Aug
0.64%16 Aug
0.26%18 Sep
0.27%
1.06%
0.61%10 Sep
0.45%16 Sep
2.65%
2.80%17 Sep
3.43%
Reactions — likes, reposts, replies and quotes — divided by views.
What the audience does
Likes44.7%265 in total
Reposts6.1%36 in total
Replies43.5%258 in total
Bookmarks5.7%34 in total
Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.
The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.
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