Dayo Adedeji

@dayoadedejii · Worldwide · joined 29 Apr 2021

Founder/CEO @dynastyafrica_ || PR || Psalms 71:21 || 📩: ceo@dynastyafrica.com

53 810Followers

429Following

12 003Posts total

5.7KViews on collected posts

Son gönderiler

Dayo Adedeji@dayoadedejii10 Aug

I built Dynasty Africa in an industry with no playbook. Failure wasn't a possibility, it was a guarantee. Early on, we ran ideas nobody had tested. Some worked. A lot didn't. Every miss taught us something a safe campaign never could. That relationship with failure got us to 1.1K views · 21 likes · 3 reposts · 2 replies Open on X →

Dayo Adedeji@dayoadedejii7 Aug

I still consider myself a student. Even after Cannes. Even after the recognition. When we started, there was no blueprint for influencer marketing in Nigeria. I had to build the standard by getting things wrong in public. That taught me: the moment you stop learning, your work 1.2K views · 8 likes · 2 reposts · 0 replies Open on X →

Dayo Adedeji@dayoadedejii5 Aug

The pressure after our first viral win wasn't repeating the idea. It was proving it wasn't luck. That pressure taught me something: stop protecting what worked before, start questioning it. We did it again in 2025. But the real win wasn't the repeat, it was learning pressure 975 views · 10 likes · 1 reposts · 0 replies Open on X →

Dayo Adedeji@dayoadedejii4 Aug

Every brand has the same tools, the same templates, the same trained eye. "Beautiful" stopped being rare, so it stopped being enough. What moves people is a point of view, said in a way only you'd say it. 1.1K views · 7 likes · 0 reposts · 0 replies Open on X →

Dayo Adedeji@dayoadedejii22 Jul

Most brands don't have a strategy. They have a subscription to whatever's trending this week. Trends are rented attention. The bill comes due the moment the algorithm moves on. Identity is owned attention. It compounds. Stop chasing. Start repeating what you actually stand for. 1.3K views · 9 likes · 2 reposts · 0 replies Open on X →

Aynı büyüklükteki hesaplara karşı

Son 90 güne ait 5 gönderi, 10K–100K takipçi aralığıyla yan yana. hem erişimde hem etkileşimde benzerlerinin altında.

Medyan görüntülenme1 149bu hesap92410K–100K için medyan

Erişim, %2.14%bu hesap3.62%10K–100K için medyan

Etkileşim, %0.86%bu hesap1.52%10K–100K için medyan

Ölçüt	Bu hesap	10K–100K için medyan	Oran
Gönderi başına medyan görüntülenme	1 149	924	1.24×
Erişim (görüntülenme ÷ takipçi)	2.14%	3.62%	0.59×
Etkileşim oranı	0.86%	1.52%	0.56×

Bu aralıktaki diğer hesaplar → Başka bir hesapla karşılaştır → Bu kıyas değerleri nasıl kuruluyor →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.3K22 Jul

1.1K4 Aug

9755 Aug

1.2K7 Aug

1.1K10 Aug

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.86%22 Jul

0.61%4 Aug

1.13%5 Aug

0.83%7 Aug

2.32%10 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes77.5%55 in total

Reposts11.3%8 in total

Replies2.8%2 in total

Bookmarks8.5%6 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.