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Brian Sack

@brian_sack · New York, NY · joined 04 May 2008

Had a TV show you didn't watch and wrote books you didn't read. Now I do humanitarian aid and have a podcast, like everyone else.

11 452Followers
1 071Following
17 462Posts total
1KViews on collected posts

Against accounts of the same size

4 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers, but engages them much harder.

Median views234this account2 392median for 10K–100K
Reach, %2.05%this account7.18%median for 10K–100K
Engagement, %2.40%this account1.50%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post2342 3920.10×
Reach (views ÷ followers)2.05%7.18%0.29×
Engagement rate2.40%1.50%1.60×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

36426 Aug
24829 Aug
22130 Aug
2031 Sep

Last 4 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

3.57%26 Aug
2.82%29 Aug
1.81%30 Aug
1.97%1 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.50%.

What the audience does

Likes78.6%22 in total
Reposts3.6%1 in total
Replies17.9%5 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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