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Will Watson

@willwatson · Ozark Plateau · joined 29 May 2009

Advisor to politicians, political orgs, nonprofits & tribal policy-makers. Haunted by the duality of The Southern Thing. Arkansas ‘til the wheels fall off.

13 083Followers
3 538Following
25 859Posts total
4.6MViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. shown far beyond its own audience, and the audience reacts.

Median views1 759this account2 151median for 10K–100K
Reach, %13.44%this account6.48%median for 10K–100K
Engagement, %3.48%this account1.54%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 7592 1510.82×
Reach (views ÷ followers)13.44%6.48%2.07×
Engagement rate3.48%1.54%2.25×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

4.8K13 Jul
4.6M1 Sep
4202 Sep
1.1K3 Sep
2.3K
1.2K

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

3.16%13 Jul
0.34%1 Sep
4.05%2 Sep
2.33%3 Sep
3.80%
12.23%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.54%.

What the audience does

Likes89.1%14 402 in total
Reposts5.7%914 in total
Replies0.8%135 in total
Quotes4.4%712 in total
Bookmarks0.0%3 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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