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Allure

@Allure_magazine · joined 18 May 2009

The Beauty Expert 💄 #AllureBestofBeauty https://t.co/b6GYlESG78

2 734 718Followers
874Following
89 135Posts total
926.7KViews on collected posts

Últimas publicaciones

It brightens, hydrates, and works well with other makeup products. Checks all the boxes. https://t.co/o2ZImQP7ev 554 views · 1 likes · 0 reposts · 0 replies Open on X →
Swipe Dr. Pawpaw’s Multipurpose Lip Balm on lips and cheeks for an effortlessly put-together look. https://t.co/frUftk2QHR 1.5K views · 1 likes · 0 reposts · 0 replies Open on X →
Our latest cover star, singer #ZaraLarsson, says she wants to reintroduce herself as a seasoned artist—not an older child star. (She won a Swedish version of the Got Talent franchise at age 10.) “I don’t want to go into a studio or sit at a meeting and feel like I’m 16,” she http
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101.2K views · 34 likes · 10 reposts · 3 replies Open on X →
“I want to build a world, an identity, a universe, a sound, a feeling,” says Swedish pop sensation #ZaraLarsson, who is Allure’s 2026 Best of Beauty cover star. Onstage and in her music videos, she often plays with notions of exaggerated femininity, so photographer Hugo Comte htt
3.7K views · 22 likes · 7 reposts · 0 replies Open on X →
Surrounded by glitter and rainbows, she's chiseling her place on the Mount Rushmore of Swedish imports, alongside ABBA, Robyn, and IKEA. https://t.co/FV50mzkWkU 5.9K views · 27 likes · 3 reposts · 1 replies Open on X →
Bold and beautiful. https://t.co/pUk69RYjwQ 2.8K views · 3 likes · 1 reposts · 0 replies Open on X →
With at least one clinic billing itself as “Afro-textured hair specialists,” Black women are at the forefront of documenting their experiences in “Hairstanbul.” https://t.co/PtU97wnLKX 4.1K views · 1 likes · 0 reposts · 0 replies Open on X →
Hair department head, Frédéric Bélanger, takes us behind the scenes, giving us a look at the actor's new hair color, the storytelling behind the film’s beauty looks, and the fanfiction-inspired cameo that almost happened. https://t.co/BAi3NvJVOB 3.7K views · 10 likes · 1 reposts · 0 replies Open on X →
The blow-dry brush has gotten mixed reviews, especially among those with curly and coily hair. We spoke to pros about who this device is really for. https://t.co/ZWSlZmv6gc 16.4K views · 19 likes · 2 reposts · 1 replies Open on X →
Smoky eye Pamela is back. https://t.co/BhbmBH2VQN 24K views · 116 likes · 0 reposts · 1 replies Open on X →
We asked them to narrow down the shopping list for skin that needs a little more support in the elasticity department. https://t.co/iK3pNEBxgO 3.1K views · 2 likes · 0 reposts · 0 replies Open on X →
Molly Sims took to social, suggesting Bobbi Brown stole a concept from her brand. Much commentary has ensued. https://t.co/CZnjmZURMk 22.6K views · 58 likes · 1 reposts · 1 replies Open on X →
Goodbye sting, hello comfort. https://t.co/m2nbFiTUEz 34.8K views · 123 likes · 6 reposts · 1 replies Open on X →
Step away from the red light dildo, and let's agree to ignore this latest frontier in longevity marketing. https://t.co/Rt8uCznaOK 33.9K views · 26 likes · 2 reposts · 1 replies Open on X →
They tackle uneven skin texture from every angle https://t.co/gcjG3n9Iyn 51.2K views · 144 likes · 6 reposts · 2 replies Open on X →
You only need to look down at your hands to have 10 little reasons to smile. https://t.co/Av7mfGLJU4 45.3K views · 68 likes · 2 reposts · 2 replies Open on X →
Maybe that plate of pasta just got even more appealing. https://t.co/VYQoysD4WV 25K views · 11 likes · 0 reposts · 1 replies Open on X →
You might be wearing it right now. https://t.co/6P1bDdcUfJ 23.8K views · 10 likes · 0 reposts · 2 replies Open on X →
Gray: “I stole Gabbriette’s!” Gabbriette: “And I stole every ’90s person ever.” https://t.co/gKYUl6MaWb 28.3K views · 15 likes · 0 reposts · 0 replies Open on X →
What’s new. What’s trending. The products our editors love right now. https://t.co/ue5fwuvTBG 10.5K views · 2 likes · 0 reposts · 1 replies Open on X →
Wondering if you should get bangs? This low-maintenance trend is a good place to start. https://t.co/sDQOOpXEur 7.6K views · 2 likes · 0 reposts · 0 replies Open on X →
Is there even any room left on their packaging for another red seal? https://t.co/6cTtFdXmoR 3.8K views · 3 likes · 1 reposts · 0 replies Open on X →
Calming eczema while keeping those keratin-filled bumps at bay can feel like a skin care catch-22. Here, dermatologists explain how to do it. https://t.co/oeXBCVIBR5 4.5K views · 0 likes · 0 reposts · 0 replies Open on X →
How do you celebrate 30 years of the Best of Beauty? With 30 award-winning products and one epic box. https://t.co/TalYc94gv5 3.9K views · 7 likes · 0 reposts · 0 replies Open on X →
Low-maintenance color meets high-level hydration. https://t.co/sqagIlbxoY 8.4K views · 9 likes · 0 reposts · 0 replies Open on X →
An AI-powered analysis of the posts showed lesser-known potential symptoms to GLP-1 medications, from temperature fluctuations to fatigue. https://t.co/HOwKUav4Gc 11.7K views · 36 likes · 0 reposts · 0 replies Open on X →
No wonder you’re drawn to them—they’re literally magnetic. https://t.co/CoYjV7FSPC 14.9K views · 11 likes · 1 reposts · 0 replies Open on X →
Why does the recent past sometimes seem the most distant? Remember the contouring you put on with a shovel? Smoky eyes that made you look like a Kardashian was your makeup artist? The rise (and rise, and glass-skin rise) of K-beauty? Overlined matte lips? Bushy brows? (Wait, http
12.4K views · 44 likes · 4 reposts · 1 replies Open on X →
Restore damaged strands, tame frizz, and reduce breakage over time. https://t.co/r8GDz2sgAy 16K views · 6 likes · 0 reposts · 2 replies Open on X →
#AliaBhatt on her best moments of motherhood ❤️Durring Allure’s 2024 Best of Beauty cover, Bhatt shares her most loved things of all time. Revisit our interview with Bhatt, where she talked about her everyday makeup routine, her all-time favorite products, and more at the link in
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11.4K views · 17 likes · 1 reposts · 0 replies Open on X →

Frente a cuentas del mismo tamaño

52 publicaciones de los últimos 90 días, junto al rango de 1M–10M seguidores. por debajo de sus pares en alcance y en interacción.

Visualizaciones medianas11 368esta cuenta14 648mediana de 1M–10M
Alcance, %0.42%esta cuenta0.74%mediana de 1M–10M
Interacción, %0.14%esta cuenta0.70%mediana de 1M–10M
MétricaEsta cuentaMediana de 1M–10MProporción
Visualizaciones medianas por publicación11 36814 6480.78×
Alcance (visualizaciones ÷ seguidores)0.42%0.74%0.56×
Tasa de interacción0.14%0.70%0.20×

Otras cuentas de este rango →   Comparar con otra cuenta →   Cómo se construyen estas referencias →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

33.9K21 Sep
34.8K
22.6K
3.1K22 Sep
24K
16.4K
3.7K23 Sep
4.1K
2.8K
5.9K24 Sep
3.7K
101.2K
1.5K
554

Last 14 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.09%21 Sep
0.37%
0.27%
0.07%22 Sep
0.49%
0.13%
0.29%23 Sep
0.02%
0.14%
0.55%24 Sep
0.80%
0.05%
0.07%
0.18%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 1M–10M accounts is 0.70%.

What the audience does

Likes89.1%828 in total
Reposts5.2%48 in total
Replies2.2%20 in total
Quotes0.6%6 in total
Bookmarks2.9%27 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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