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John Long

@janthonylong · New York · joined 22 Jul 2010

Author, ZOMBIE BRANDS (#1 New Release, Advertising) | ECD, Digitas | Ogilvy, Huge, The Economist | Cannes, Clio, Effie | Webby+Effie Judge. Let's go Knicks.

12 625Followers
1 307Following
40 673Posts total
1.7KViews on collected posts

Derniers posts

I will live my entire life continually spelling "separate" wrong and I'm okay with that. 358 views · 4 likes · 0 reposts · 2 replies Open on X →
Just a normal day, the world's richest man peddling anti-Semitic race science. Ho-hum. 424 views · 4 likes · 0 reposts · 0 replies Open on X →
Search is dead. 444 views · 1 likes · 0 reposts · 0 replies Open on X →
Seeing a lot of lazy portfolios. https://t.co/SCGpHPk7O1 436 views · 1 likes · 1 reposts · 0 replies Open on X →
I've gotten a number of requests to create a single thread of my "How it started / how it's going" ad series. So here it is. https://t.co/c5FQmGesr2 0 views · 3.8K likes · 638 reposts · 154 replies Open on X →
How it started / how it's going. https://t.co/J8Z0tmlfI4
0 views · 1.4K likes · 181 reposts · 75 replies Open on X →

Face aux comptes de taille comparable

4 posts des 90 derniers jours, à côté de la tranche de 10K–100K abonnés. portée ordinaire pour sa taille, réaction plus faible que la moyenne.

Vues médianes430ce compte924médiane pour 10K–100K
Portée, %3.41%ce compte3.62%médiane pour 10K–100K
Engagement, %0.70%ce compte1.52%médiane pour 10K–100K
IndicateurCe compteMédiane pour 10K–100KRapport
Vues médianes par post4309240.47×
Portée (vues ÷ abonnés)3.41%3.62%0.94×
Taux d'engagement0.70%1.52%0.46×

Autres comptes de cette tranche →   Comparer avec un autre compte →   Comment ces repères sont établis →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

4363 Sep
4444 Sep
424
358

Last 4 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.46%3 Sep
0.23%4 Sep
0.94%
1.68%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes71.4%10 in total
Reposts7.1%1 in total
Replies14.3%2 in total
Bookmarks7.1%1 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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