Mike Smith ✓
@mikesmith187 · Philadelphia, PA · joined 01 Dec 2009
Give more than you take. Design → @smith_diction Branding inquiries → mike@smith-diction.com
27 750Followers
590Following
26 826Posts total
567.4KViews on collected posts
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Are you at the airport? Are you extremely stressed? Well guess what!!
✈️ IT’S TIME FOR THE AIRPORT QUEST ✈️
During this quest we’ll change your gate twice, a strange loud beeping noise will be your soundtrack as you journey through tunnels only trash should be transported
2.6K views · 25 likes
· 0 reposts · 8 replies
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MAJOR PULL AT THE AIRPORT!!!
Little heavy on the left side but still an absolutely beautiful card. https://t.co/cKlX5SU5SH
7K views · 92 likes
· 0 reposts · 2 replies
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My block is cooler than yours. https://t.co/1HqWRTPid5
5K views · 74 likes
· 0 reposts · 8 replies
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@mikesmith187 have you considered starting fights online all the time
1.6K views · 58 likes
· 0 reposts · 6 replies
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@mikesmith187 You’re 100% correct. It’s all smoke & mirrors. Once paid for it, got nothing in return. I get more traction posting stuff myself.
572 views · 4 likes
· 0 reposts · 0 replies
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@mikesmith187 Not a fool. There’s a PR and affiliate marketing apparatus that is more like performance marketing.
Most design studios would never interact with paid media, only earned media.
Lesser known studios than yours are constantly trying to game search results through S
575 views · 8 likes
· 0 reposts · 2 replies
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One thing that no one talks about on here is press.
As a small studio I literally refuse to pay for press. It seems so weird to me for instagram curation accounts to ask for money to post? Am I crazy here?
I think I feel this way because one time when I was younger I actually
11.1K views · 131 likes
· 0 reposts · 23 replies
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@Calendly @gavinpotenza Overall, our goal was to help @Calendly evolve a bit and design a brand that felt peaceful and soothing. There's always a push and pull when you're trying to design something that doesn't feel too designed. It takes a lot of confidence and a hell of a lot
4.7K views · 65 likes
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@Calendly @gavinpotenza Another concept that we kept coming back to was this idea of flexible connection.
I set times that work for me, you pick a time that works for you. It’s the definition of flexible.
So we landed on what we called a flex bubble (just a more client-friendly
5.1K views · 47 likes
· 2 reposts · 1 replies
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@Calendly @gavinpotenza When the team started designing out the brand we were super attracted to this idea of patters. They kinda abstractly represented the idea of meetings on a calendar. And like each person you meet—each pattern could be different and dynamic.
@gavinpotenza v
7.6K views · 68 likes
· 3 reposts · 1 replies
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@Calendly For the wordmark, we just wanted to make it feel a little bit less cutesy and give it some harder edges, especially in the Y.
When @gavinpotenza showed us his first pass at this wordmark we noticed that when we tracked it in realllllllly tight that the letters looked l
6.6K views · 65 likes
· 2 reposts · 1 replies
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@Calendly But speaking of the logo, this one was harrrrrrrrrd. They weren't changing the name because of the solid equity they had in it. But that made our job that much harder, because any symbol you put next to the word Calendly just felt wrong if it wasn't a calendar. Which wa
12.2K views · 116 likes
· 0 reposts · 8 replies
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@Calendly Calendly was coming to us not just for a new logo, but an entirely new positioning.
They had finessed and perfected the art of scheduling a meeting, but after 13 years they were like wait, why don't we try to build ALL the tools that businesses need?
Scheduling, notet
17.1K views · 125 likes
· 3 reposts · 2 replies
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@mikesmith187 There’s a new Calendly in town. Watch out 🔥
3.9K views · 73 likes
· 1 reposts · 0 replies
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🗓️ NEW WORK FOR @Calendly 🗓️
Back when we first started S&D one of the most needless hassles that drove me crazy was the email tennis of scheduling a meeting. A few years ago, we started using Calendly, and it was infinitely better. So when they asked us to work on their brand h
481.8K views · 3.3K likes
· 212 reposts · 245 replies
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Face aux comptes de taille comparable
15 posts des 90 derniers jours, à côté de la tranche de 10K–100K abonnés. diffusé à plus de monde que les comptes de taille comparable.
Vues médianes5 096ce compte924médiane pour 10K–100K
Portée, %18.36%ce compte3.62%médiane pour 10K–100K
Engagement, %1.31%ce compte1.52%médiane pour 10K–100K
| Indicateur | Ce compte | Médiane pour 10K–100K | Rapport |
|---|---|---|---|
| Vues médianes par post | 5 096 | 924 | 5.52× |
| Portée (vues ÷ abonnés) | 18.36% | 3.62% | 5.07× |
| Taux d'engagement | 1.31% | 1.52% | 0.86× |
Autres comptes de cette tranche → Comparer avec un autre compte → Comment ces repères sont établis →
Growth & engagement
How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.
Views per post
3.9K19 Aug
17.1K
12.2K
6.6K
7.6K
5.1K
4.7K
11.1K27 Aug
575
572
1.6K
5K29 Aug
7K30 Aug
2.6K4 Sep
Last 14 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.
Engagement rate per post
1.89%19 Aug
0.77%
1.04%
1.02%
0.98%
0.98%
1.42%
1.39%27 Aug
1.74%
0.70%
4.08%
1.63%29 Aug
1.35%30 Aug
1.31%4 Sep
Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.
What the audience does
Likes61.8%4 274 in total
Reposts3.2%223 in total
Replies4.5%309 in total
Quotes2.1%146 in total
Bookmarks28.3%1 959 in total
Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.
The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.
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Frequently asked questions about @mikesmith187
How many followers does @mikesmith187 have?
27 750 followers.
How many posts has @mikesmith187 published?
26 826 posts.
How do posts by @mikesmith187 perform?
Collected posts: 15. Views: 567 443. Likes: 4 274.