Bill D'Alessandro ✓

@BillDA · Charlotte, NC · joined 25 Jul 2007

Built & sold 8 DTC/SaaS companies. Pioneered the ecommerce aggregator model. Host the @acquanon podcast. Now acquiring pet brands @ FoodScience/Morgan Stanley.

29 274Followers

1 279Following

19 818Posts total

188.9KViews on collected posts

Ultimi post

Bill D'Alessandro ✓@BillDA4 Sep

My favorite episodes are the ones where we know the business - and it’s one I personally frequent! 521 views · 2 likes · 0 reposts · 0 replies Open on X →

Bill D'Alessandro ✓@BillDA2 Sep

@BillDA Ambitious employees don't just need a good salary. They need to see a future inside the company. 27 views · 0 likes · 0 reposts · 0 replies Open on X →

Bill D'Alessandro ✓@BillDA2 Sep

If you are a supplements brand in 2026 without defensible, protectable science... You are permanently locked in a vicious and escalating CAC war, where you compete with insanely fast iterating AI-enabled teams to see who can give the highest % of your P&L to Meta. 11.7K views · 62 likes · 0 reposts · 16 replies Open on X →

Bill D'Alessandro ✓@BillDA2 Sep

Billion dollar startup A frontier AI lab, but we don’t train our models on the toxic sludge that is Reddit 1.5K views · 20 likes · 0 reposts · 5 replies Open on X →

Bill D'Alessandro ✓@BillDA2 Sep

@BillDA Good people stay when they can see a future with the company. Career growth is one of the strongest retention tools because ambitious people need somewhere meaningful to keep growing. 102 views · 0 likes · 0 reposts · 0 replies Open on X →

Bill D'Alessandro ✓@BillDA2 Sep

Being a supplement brand without science is kinda like being a saas company without AI right now It’s extremely clear at this juncture that premium, science-backed products in VMS are the only way forward Yesterday Nestlé divested 7 brands that totaled $1B - including 22.3K views · 103 likes · 5 reposts · 8 replies Open on X →

Bill D'Alessandro ✓@BillDA1 Sep

@BillDA This is great - need to give these type of people a constantly new 'conquest' within the org 1.1K views · 1 likes · 0 reposts · 0 replies Open on X →

Bill D'Alessandro ✓@BillDA1 Sep

Years ago, I hired a killer Director of Finance and Ops. He was a hard charger, high potential guy. I was lucky to land him. But I also knew if I didn't show him career growth, he'd be gone in two years for something with more headroom. He ended up as COO and stayed for seven 34.1K views · 143 likes · 5 reposts · 5 replies Open on X →

Bill D'Alessandro ✓@BillDA1 Sep

There are two elephant guns in any consumer business: 1) Ads 2) Inventory Mistakes almost anywhere else are recoverable, but a new marketer or buyer can spend their entire salary in a day, or an entire year of profits in a month. Be very cautious delegating the elephant guns. 3.3K views · 38 likes · 2 reposts · 9 replies Open on X →

Bill D'Alessandro ✓@BillDA25 Apr 2025

@BillDA Congrats Bill! 641 views · 5 likes · 0 reposts · 1 replies Open on X →

Bill D'Alessandro ✓@BillDA25 Apr 2025

Officially official: https://t.co/Nm1ypc17VU 3.5K views · 28 likes · 1 reposts · 4 replies Open on X →

Bill D'Alessandro ✓@BillDA25 Apr 2025

Here's my big personal news: Natural Dog Company has been acquired by FoodScience, a Morgan Stanley Capital Partners portfolio company! After 13 years, the journey that started with me quitting my job to go all-in on Elements Brands has officially come to an end. What started 110.1K views · 774 likes · 8 reposts · 216 replies Open on X →

Rispetto ad account della stessa dimensione

9 post degli ultimi 90 giorni, accanto alla fascia di 10K–100K follower. arriva a molti, ma pochi di loro reagiscono.

Visualizzazioni mediane1 505questo account924mediana per 10K–100K

Copertura, %5.14%questo account3.62%mediana per 10K–100K

Interazione, %0.45%questo account1.52%mediana per 10K–100K

Metrica	Questo account	Mediana per 10K–100K	Rapporto
Visualizzazioni mediane per post	1 505	924	1.63×
Copertura (visualizzazioni ÷ follower)	5.14%	3.62%	1.42×
Tasso di interazione	0.45%	1.52%	0.30×

Altri account di questa fascia → Confronta con un altro account → Come sono costruiti questi parametri →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

110.1K25 Apr

3.5K

641

3.3K1 Sep

34.1K

1.1K

22.3K2 Sep

102

1.5K

11.7K

5214 Sep

Last 12 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.91%25 Apr

0.94%

1.49%1 Sep

0.45%

0.09%

0.53%2 Sep

0.00%

1.66%

0.67%

0.00%

0.38%4 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes71.2%1 176 in total

Reposts1.3%21 in total

Replies16.0%264 in total

Quotes0.8%14 in total

Bookmarks10.7%176 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Account simili

Frequently asked questions about @BillDA

How many followers does @BillDA have?

29 274 followers.

How many posts has @BillDA published?

19 818 posts.

How do posts by @BillDA perform?

Collected posts: 12. Views: 188 930. Likes: 1 176.