Bill D'Alessandro ✓

@BillDA · Charlotte, NC · joined 25 Jul 2007

Built & sold 8 DTC/SaaS companies. Pioneered the ecommerce aggregator model. Host the @acquanon podcast. Now acquiring pet brands @ FoodScience/Morgan Stanley.

29 265Followers

1 278Following

19 796Posts total

180KViews on collected posts

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5 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views10 856this account2 751median for 10K–100K

Reach, %37.10%this account9.00%median for 10K–100K

Engagement, %0.64%this account1.65%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	10 856	2 751	3.95×
Reach (views ÷ followers)	37.10%	9.00%	4.12×
Engagement rate	0.64%	1.65%	0.39×

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Latest posts

If you are a supplements brand in 2026 without defensible, protectable science... You are permanently locked in a vicious and escalating CAC war, where you compete with insanely fast iterating AI-enabled teams to see who can give the highest % of your P&L to Meta. 10.9K views · 55 likes · 0 reposts · 13 replies 02 Sep 2026 Billion dollar startup A frontier AI lab, but we don’t train our models on the toxic sludge that is Reddit 1.4K views · 19 likes · 0 reposts · 5 replies 02 Sep 2026 Being a supplement brand without science is kinda like being a saas company without AI right now It’s extremely clear at this juncture that premium, science-backed products in VMS are the only way forward Yesterday Nestlé divested 7 brands that totaled $1B - including 20.5K views · 94 likes · 5 reposts · 7 replies 02 Sep 2026 Years ago, I hired a killer Director of Finance and Ops. He was a hard charger, high potential guy. I was lucky to land him. But I also knew if I didn't show him career growth, he'd be gone in two years for something with more headroom. He ended up as COO and stayed for seven 33.9K views · 142 likes · 5 reposts · 5 replies 01 Sep 2026 There are two elephant guns in any consumer business: 1) Ads 2) Inventory Mistakes almost anywhere else are recoverable, but a new marketer or buyer can spend their entire salary in a day, or an entire year of profits in a month. Be very cautious delegating the elephant guns. 3.3K views · 38 likes · 2 reposts · 9 replies 01 Sep 2026 Here's my big personal news: Natural Dog Company has been acquired by FoodScience, a Morgan Stanley Capital Partners portfolio company! After 13 years, the journey that started with me quitting my job to go all-in on Elements Brands has officially come to an end. What started 110K views · 773 likes · 8 reposts · 216 replies 25 Apr 2025

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