Universal Music Group
@UMG · joined 10 Dec 2008
The world's leading music company.
2 605 274Followers
2 670Following
40 459Posts total
1.4MViews on collected posts
Ultimi post
Cerchiamo nuovi post…
𝐉𝐔𝐒𝐓 𝐀𝐍𝐍𝐎𝐔𝐍𝐂𝐄𝐃: @ThisIsValley is set to drop their fourth studio album ‘Do You Need To Be Entertained?’ early next year on January 15.
Pre-order/pre-save now.
↳ https://t.co/4WLOzAbUCf https://t.co/YQqdIombQd
501 views · 2 likes
· 0 reposts · 0 replies
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The show’s not over ✨ 'The Life of a Showgirl: The Encore' out this Friday! Pre-save now. #TSTLOASTheEncore
↳ https://t.co/xNWkBrc97N https://t.co/8dV69G0ypa
1.7K views · 92 likes
· 19 reposts · 1 replies
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What tour are YOU most excited to see this fall?!
8.1K views · 9 likes
· 1 reposts · 4 replies
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Then vs. now. 🥹
Reply with a photo of yourself when #Illuminate by @ShawnMendes first came out to celebrate 10 years! https://t.co/R6U8sPMeI7
9.7K views · 207 likes
· 33 reposts · 4 replies
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𝐇𝐄𝐀𝐃𝐋𝐈𝐍𝐄: Jae Stephens (@jaephens) Has What Pop Is Missing: ‘Audacity’
✍️ @bylarisha for @RollingStone
↳ https://t.co/dYgOjdrzKn https://t.co/ImnMjLrlae
11.5K views · 25 likes
· 9 reposts · 1 replies
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𝐂𝐥𝐮𝐛 𝐓𝐡𝐞𝐫𝐚𝐩𝐲: 𝐑𝐞𝐦𝐢𝐱 𝐏𝐫𝐨𝐣𝐞𝐜𝐭. 🪩
Honey Dijon reworked eight songs from @flolikethis’s second album, including “Don’t Break Her Heart” and “Pose.”
Listen now!
↳ https://t.co/oHTYTXs8KR https://t.co/iKpWSCpgcv
9.9K views · 5 likes
· 0 reposts · 4 replies
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“DAISIES” by @justinbieber kept getting closer and closer and closer to joining the @Spotify #BillionsClub! ✨
This single is just one of many to achieve this milestone.
↳ https://t.co/Twh6yLrdpI https://t.co/1THM0m7xA3
15.8K views · 8 likes
· 1 reposts · 1 replies
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THIS SATURDAY! TOMORROW X TOGETHER (@TXT_bighit) are set to make their @glblctzn debut in Central Park NYC!
Get tickets now.
↳ https://t.co/2wUSChJF3q https://t.co/257R1Z8ebF
53.1K views · 1.8K likes
· 575 reposts · 3 replies
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Jhené Aiko achieved her first ever No. 1️⃣ album on the @billboard 200 with ‘Westside Whimsy’!
This album also made history being the first R&B album by a woman to top the chart this year. Congrats @JheneAiko!
↳ https://t.co/e1YsEGoaYk https://t.co/BUKjSg2JWB
10K views · 22 likes
· 5 reposts · 1 replies
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NOW PLAYING: @beamiller’s new album, ‘Mr. Peaked In High School’
↳ https://t.co/gFeSfGLdF2 https://t.co/8h0cicG4DH
20.6K views · 13 likes
· 1 reposts · 1 replies
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In this world there’s no one else but #FujiiKaze 🤍
Watch his new video for “You” now.
↳ https://t.co/IJrwPuNy9l https://t.co/yyeTSHcEng
58.2K views · 831 likes
· 140 reposts · 4 replies
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GIF
The newest album from @beck is here. 𝓡𝓲𝓭𝓮 𝓛𝓸𝓷𝓮𝓼𝓸𝓶𝓮 is out now, via @capitolmusic
↳ https://t.co/Ywz3pfRxcT https://t.co/iTjk53IKzC
23.2K views · 13 likes
· 2 reposts · 3 replies
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Chinese superstar Jason Zhang just dropped a new single “Game Changer,” his first new release since joining Universal Music Greater China.
Written by Jason & created with an international team, the track marks a new chapter in his global journey.
Listen now.
↳ https://t.co/Zfmf
11.4K views · 7 likes
· 0 reposts · 4 replies
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𝟐 𝐋𝐎𝐔𝐃, the latest from @reiamimami is here 📢💕
↳ https://t.co/RzrWUqdp6c https://t.co/mo5KvJaZNS
21.2K views · 48 likes
· 9 reposts · 2 replies
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.@lacikayebooth is back with her new album ‘Love Ain’t For The Faint Of Heart’ ❤️🔥
Listen now.
↳ https://t.co/xJASuF1mVG https://t.co/aasN8IRuVq
11.1K views · 4 likes
· 0 reposts · 1 replies
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BRB, running to listen to aron!’s debut album 🏃 Listen to ‘Too Close for Running,’ out now via @VerveRecords
↳ https://t.co/yIpGI2Ft7d https://t.co/YD4e1DnZxN
14.7K views · 4 likes
· 2 reposts · 1 replies
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Ready to 𝓹𝓪𝓻𝓽𝔂? @troyesivan's got you covered. The second single off his upcoming album is out now ⚔️
↳ https://t.co/lk9gPfNfe3 https://t.co/CjaivZVGlo
18.8K views · 6 likes
· 1 reposts · 0 replies
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GIF
This is just what we ordered… The wait for #FreyaSkye’s “bad taste” is finally over ❤️🔥
↳ https://t.co/jr5uhLfLih https://t.co/z9Ul5XEAEZ
19K views · 36 likes
· 16 reposts · 2 replies
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GIF
You’ll want to turn up the volume for this one ✨💙 @JheneAiko's “Nothing Nice to Say” official music video just dropped
↳ https://t.co/GsspUI7jqN https://t.co/nFuVb1873o
19.8K views · 15 likes
· 3 reposts · 3 replies
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GIF
An all new @DefLeppard documentary directed by Jeff Feuerzeig is set to be released in early 2027.
Read more about ‘Long Live Def Leppard’ on @uDiscoverMusic.
↳ https://t.co/7Y1PgrklqG https://t.co/1a7KXT0QE8
13.1K views · 13 likes
· 2 reposts · 4 replies
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Join us in congratulating @karolg, who received 7️⃣ #LatinGRAMMY nominations today!
🧡 Album of the Year
🧡 Song of the Year
🧡 Recording of the Year
🧡 Best Urban Interpretation
🧡 Best Reggaeton Interpretation
🧡 Best Urban Music Album
🧡 Best Regional Mexican Song https://t.co/1nmyM
13.8K views · 63 likes
· 9 reposts · 5 replies
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favorite lyric from @JheneAiko's latest album ‘Westside Whimsy’... sound off ↓
54.5K views · 5 likes
· 1 reposts · 1 replies
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RT to wish @nickjonas a happy birthday! https://t.co/bMeqZSsSvw
16.8K views · 36 likes
· 11 reposts · 0 replies
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GIF
Welcome to the family @laufey 🎻✨ @Interscope @VerveRecords
↳ https://t.co/eYEoNXB55g https://t.co/clWMiPLk5B
33.6K views · 814 likes
· 101 reposts · 14 replies
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.@TheWarningBand2 is going on tour in 2027! THE EVERYTHING’S FALLING TOUR is coming to Europe, UK, U.S., and Canada.
For more details, visit https://t.co/Wgc69ao47G. https://t.co/meJ4GVcxVC
20.4K views · 196 likes
· 32 reposts · 2 replies
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'The Art of Loving,' anniversary collection 💌
Pre-order now.
↳ https://t.co/jVahX3QQDr https://t.co/5BYzYEhaQD
17.6K views · 3 likes
· 0 reposts · 1 replies
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0:19
This #HispanicHeritageMonth, we’re celebrating the talented Hispanic and Latinx artists whose creativity and artistry have made an irreplaceable impact on music and culture. ✨
We’re proud to champion their creative and musical vision today, this month, and every day. https://t.c
7.6K views · 5 likes
· 2 reposts · 2 replies
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0:16
Congratulations @50cent! His song “Just A Little Bit” joined the @Spotify #BillionsClub! 💚
Read more on @uDiscoverMusic.
↳ https://t.co/fNeAHbwtOy https://t.co/eulKVDZslb
9.3K views · 8 likes
· 3 reposts · 1 replies
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𝐇𝐄𝐀𝐃𝐋𝐈𝐍𝐄: @thebeatles Share Unreleased ‘Rubber Soul’ Recording
A new recording of “Norwegian Wood (This Bird Has Flown)” appears on the forthcoming expanded Special Edition of the band’s 1965 album.
Listen now.
↳ https://t.co/CjlDKRQFgw https://t.co/PkTCVAILCZ
8.9K views · 18 likes
· 7 reposts · 4 replies
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.@U2 has been named @MusiCares' 2027 Persons of the Year!
The 22-time Grammy winners are set to accept the honor at a Los Angeles ceremony in February.
↳ https://t.co/WZzxU224pU https://t.co/aRQWOuF6Xo
8.6K views · 86 likes
· 14 reposts · 3 replies
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Rispetto ad account della stessa dimensione
68 post degli ultimi 90 giorni, accanto alla fascia di 1M–10M follower. copertura nella norma per la sua dimensione, reazione più debole della media.
Visualizzazioni mediane17 755questo account14 648mediana per 1M–10M
Copertura, %0.68%questo account0.74%mediana per 1M–10M
Interazione, %0.20%questo account0.70%mediana per 1M–10M
| Metrica | Questo account | Mediana per 1M–10M | Rapporto |
|---|---|---|---|
| Visualizzazioni mediane per post | 17 755 | 14 648 | 1.21× |
| Copertura (visualizzazioni ÷ follower) | 0.68% | 0.74% | 0.92× |
| Tasso di interazione | 0.20% | 0.70% | 0.29× |
Altri account di questa fascia → Confronta con un altro account → Come sono costruiti questi parametri →
Growth & engagement
How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.
Views per post
21.2K18 Sep
11.4K
23.2K19 Sep
58.2K
20.6K20 Sep
10K21 Sep
53.1K
15.8K
9.9K
11.5K22 Sep
9.7K23 Sep
8.1K
1.7K
501
Last 14 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.
Engagement rate per post
0.28%18 Sep
0.10%
0.08%19 Sep
1.68%
0.07%20 Sep
0.28%21 Sep
4.50%
0.06%
0.09%
0.30%22 Sep
2.52%23 Sep
0.17%
6.56%
0.40%
Reactions — likes, reposts, replies and quotes — divided by views. Median for 1M–10M accounts is 0.70%.
What the audience does
Likes77.4%4 400 in total
Reposts17.6%999 in total
Replies1.4%77 in total
Quotes0.7%37 in total
Bookmarks3.1%174 in total
Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.
Followers by day
21 Sep24 Sep
Daily snapshots since 21 Sep 2026; the dashed line is the starting count.
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