Verónica Bäcker-Peral @VBPeral · 16 Jul 2026
What does quality change look like? For $5.98, Sears sold a gingham dress in 1922; a silk-and-wool dress with embroidered sleeves in 1925; and an all-silk dress with a more ornate cut in 1928. The sticker price never moved. The product transformed. (6/9) https://t.co/6PKGKHspR3
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