The Earthshot Prize

@EarthshotPrize · Earth · joined 11 Oct 2019

Driving a decade of action for the planet. Urgency + Optimism = Action.

76 758Followers

192Following

4 502Posts total

38.4KViews on collected posts

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. right around the median for its follower range.

Median views2 875this account1 133median for 10K–100K

Reach, %3.75%this account3.62%median for 10K–100K

Engagement, %2.43%this account2.00%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	2 875	1 133	2.54×
Reach (views ÷ followers)	3.75%	3.62%	1.03×
Engagement rate	2.43%	2.00%	1.21×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

3.6K17 Jul

25.4K23 Jul

508

2.9K

2.8K7 Aug

3.2K11 Aug

716 Aug

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

3.43%17 Jul

1.85%23 Jul

1.97%

4.38%

2.43%7 Aug

4.52%11 Aug

0.00%16 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 2.00%.

What the audience does

Likes78.5%755 in total

Reposts18.0%173 in total

Replies0.8%8 in total

Quotes0.7%7 in total

Bookmarks2.0%19 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

@EarthshotPrize @RobertIrwin @cbbc 🥰🥰🥰🥰 7 views · 0 likes · 0 reposts · 0 replies 16 Aug 2026 · Open on X →

A wall of bubbles is stopping plastic before it reaches the sea. 2022 Finalist The Great Bubble Barrier uses a curtain of air bubbles to intercept river plastic before it hits the ocean, capturing 86% of surface plastic. More from @Loctier @euronewsgreen:https://t.co/VDUUZWFUSu 3.2K views · 107 likes · 33 reposts · 5 replies 11 Aug 2026 · Open on X →

"You can't physically catch any more out of the seas." Farmed salmon rely on wild fish for Omega-3. @MiAlgae, a 2024 Earthshot Prize Finalist, grows Omega-3 algae on Scotch whisky waste - a drop-in fish oil replacement. Full story via @euronewsgreen: https://t.co/Pl4oJbo5a2 htt 2.8K views · 52 likes · 14 reposts · 0 replies 07 Aug 2026 · Open on X →

"Think of your washing machine – it's kind of like a cheese grater." 2025 Finalist Matter's CEO, Adam Root, on the microplastics your laundry sheds every wash. Their retrofit filter catches 97% of particles before they enter our waterways. @euronewsgreen: https://t.co/OJ7J9r7SOX 2.9K views · 100 likes · 26 reposts · 0 replies 23 Jul 2026 · Open on X →

@EarthshotPrize @RobertIrwin @cbbc You guys giving Robert a little bit of competition are you. I’m sure they had a great time. 508 views · 8 likes · 1 reposts · 1 replies 23 Jul 2026 · Open on X →

.@RobertIrwin joins Abby and award-winning young photographer, Jamie, for an epic 1-hour wildlife photography challenge on @cbbc Blue Peter. Who do you think will nail the winning photo? Watch the full video: https://t.co/a1KEs1HN4I https://t.co/WieYIhZWy4 25.4K views · 391 likes · 75 reposts · 2 replies 23 Jul 2026 · Open on X →

'Even a five-year-old can do it' 2024 Finalist @NatureMetrics uses eDNA from a bottle of river water to identify every species present, now covering 10% of the planet across 116 countries. Full interview with @Loctier at @euronewsgreen: https://t.co/9mf6L6YlNa https://t.co/SaR6 3.6K views · 97 likes · 24 reposts · 0 replies 17 Jul 2026 · Open on X →