ADWEEK @Adweek · 01 Sep 2026
This month's cover star is @NBA player, philanthropist, and business owner Jaylen Brown 🏀 He's not the first player in the league to have launched a sneaker brand, but he is the first to do so in this new era of social media fandom and direct-to-consumer marketing. https://t.co/qSJpYBBEBX
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