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Campaign ✓

@Campaignmag · London · joined 26 Sep 2008

The world’s leading business media brand for the advertising, marketing & media communities. 🎙 Weekly podcast: https://t.co/tJqcVBXVqk

213 108Followers
3 994Following
121 560Posts total
29.9KViews on collected posts

Posts recentes

PepsiCo coup: do agency groups wield growing power? https://t.co/Qa8P1rkWNy https://t.co/tvaS5JiTPB
3K views · 0 likes · 0 reposts · 0 replies Open on X →
Use humour to ‘hack’ audience trust, Louis Theroux tells Nudgestock https://t.co/1hYewu5nTl https://t.co/WFzhFzv3R5
2.3K views · 0 likes · 0 reposts · 0 replies Open on X →
Skoda recruits William Hanson for lessons in driving etiquette https://t.co/O5xS5zP9fv https://t.co/ZfzBZwq8eT
2.9K views · 0 likes · 0 reposts · 0 replies Open on X →
M&C Saatchi appoints Karen Boswell as chief transformation officer https://t.co/mzVfdk6qkx 4.2K views · 0 likes · 0 reposts · 0 replies Open on X →
Grey London moves into Sea Containers House https://t.co/GzqoH2GLav https://t.co/17Tt1v0jdQ
2.5K views · 0 likes · 0 reposts · 0 replies Open on X →
HSBC campaign puts small business owners on a pedestal https://t.co/4wxIUdBfJl 2.8K views · 0 likes · 0 reposts · 0 replies Open on X →
Are agencies’ disability inclusion efforts going beyond the ‘absolute baseline’? https://t.co/nBSY2l7R7z 2.8K views · 0 likes · 0 reposts · 0 replies Open on X →
Pick of the Week... https://t.co/y8nOGtbSFP 3K views · 1 likes · 0 reposts · 0 replies Open on X →
The Work – Kahlúa Coffee Cream, “Not a nightcap” by Wieden & Kennedy London https://t.co/8XLkR6mFYk 2.3K views · 2 likes · 0 reposts · 0 replies Open on X →
Movers & Shakers: McCann, WPP Media, Bicycle, Sky, Pablo, Global, Ogilvy, Virgin Media, R/GA, Assembly, Pinterest, Leagas Delaney, Thinkbox & more https://t.co/K57qF3oEMm 2.6K views · 0 likes · 0 reposts · 0 replies Open on X →
A resolution to build brand longevity @TheBrandedGent @VCCP https://t.co/ykFrTvAFGc 1.5K views · 2 likes · 1 reposts · 0 replies Open on X →

Em comparação com contas do mesmo porte

10 posts dos últimos 90 dias, ao lado da faixa de 100K–1M seguidores. bem na mediana da sua faixa de seguidores.

Mediana de visualizações2 804esta conta5 983mediana para 100K–1M
Alcance, %1.32%esta conta1.49%mediana para 100K–1M
Engajamento, %0.00%esta conta0.93%mediana para 100K–1M
MétricaEsta contaMediana para 100K–1MProporção
Mediana de visualizações por post2 8045 9830.47×
Alcance (visualizações ÷ seguidores)1.32%1.49%0.88×
Taxa de engajamento0.00%0.93%0.00×

Outras contas desta faixa →   Comparar com outra conta →   Como estas referências são construídas →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.5K19 Jan
2.6K17 Sep
2.3K
3K
2.8K
2.8K
2.5K18 Sep
4.2K
2.9K
2.3K
3K

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.33%19 Jan
0.00%17 Sep
0.09%
0.03%
0.00%
0.00%
0.00%18 Sep
0.00%
0.00%
0.00%
0.00%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 0.93%.

What the audience does

Likes38.5%5 in total
Reposts7.7%1 in total
Quotes15.4%2 in total
Bookmarks38.5%5 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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