Brad Stone @BradStone · 25 Jun 2024
@BradStone LVMH: THE HOUSE OF ARNAULT "Arnault believed that luxury brands could be larger than anyone at the time imagined. He also understood that this was a business of selling not just physical things—monogrammed trunks, gold pendants, alligator-skin purses—but names and logos https://t.co/nOiJjEXN01
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