Malcolm Gladwell @Gladwell · 28 Aug 2026
@Gladwell What happened to my GOAT (most of his ad reads are for ai businesses, so this isn't actually all that surprising)
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Is that a lot?
0.04×vs this author's median16 020 views is typical
12Percentile for this authorof 8 recent posts
0.11×vs 100K–1M median5 930 views is typical
0.10%Reachviews ÷ followers
2.02%Engagement rateof viewers reacted