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AndrewSparrow

@AndrewSparrow · London · joined 08 Aug 2008

I write the Guardian's Politics Live blog - news from Westminster as it happens, with analysis, all the best quotes and key links to relevant blogs/sources

71 464Followers
1 576Following
33 284Posts total
258.8KViews on collected posts

Against accounts of the same size

3 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views15 078this account2 392median for 10K–100K
Reach, %21.10%this account7.18%median for 10K–100K
Engagement, %0.10%this account1.50%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post15 0782 3926.30×
Reach (views ÷ followers)21.10%7.18%2.94×
Engagement rate0.10%1.50%0.07×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

43.1K1 Oct
2.6K2 Oct
112.3K3 Dec
13.4K
4.7K22 May
4.9K6 Jun
62.7K14 Jul
15.1K

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.07%1 Oct
0.12%2 Oct
0.05%3 Dec
0.05%
0.06%22 May
0.10%6 Jun
0.17%14 Jul
0.05%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.50%.

What the audience does

Likes65.2%150 in total
Reposts16.1%37 in total
Replies10.4%24 in total
Quotes5.2%12 in total
Bookmarks3.0%7 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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