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DRUM magazine

@DrumMagazine · South Africa · joined 13 Mar 2009

This is the official Twitter channel for the iconic DRUM magazine. IG: @Drum_magazine TikTok: @Drum_magazine

218 476Followers
839Following
85 316Posts total
2.2KViews on collected posts

Latest posts

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918 views · 0 likes · 0 reposts · 0 replies Open on X →
SPONSORED: WIN! In celebration of the launch of their new Strawberry 5 ml Sachets1 , Panado® is giving away two stylish Shwe Shwe limited edition baby hampers:https://t.co/uWzWq3arHv #PanadoSA #PanadoPocketPower #WIN #Competition https://t.co/2drHE5CqWU
424 views · 4 likes · 2 reposts · 0 replies Open on X →
SPONSORED: Instant indulgence, ready to drink, in your fridge: it’s the First Choice Velvet milkshakes. Read more: https://t.co/X3RpN6VcDK? #Strawberry #Vanilla #Chocolate #FirstChoice #Velvet #Milkshakes #Classic https://t.co/jdPztFAXiA
421 views · 0 likes · 0 reposts · 0 replies Open on X →
SPONSORED: Try this SA Pork shoulder braised low and slow in stout beer. The kind of meal that earns its place at the table. https://t.co/ycfg06UvwG? #SAPork #ThinkSmartThinkPork #TheSoulfulStew #WinterRecipes #PorkNight #FreshPork #SAFood #SlowCooking #MzansiFood https://t.co/x
465 views · 1 likes · 0 reposts · 0 replies Open on X →
Are you signed up to our free newsletters? This is why you definitely should: A THREAD 0 views · 49 likes · 4 reposts · 23 replies Open on X →

Against accounts of the same size

1 posts from the last 90 days, next to the 100K–1M follower range. reaches fewer people than peers of the same size.

Median views918this account6 409median for 100K–1M
Reach, %0.42%this account1.86%median for 100K–1M
Engagement, %0.00%this account1.15%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post9186 4090.14×
Reach (views ÷ followers)0.42%1.86%0.23×
Engagement rate0.00%1.15%0.00×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

4653 Jun
4214 Jun
4249 Jun
91827 Jul

Last 4 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.22%3 Jun
0.00%4 Jun
1.42%9 Jun
0.00%27 Jul

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.15%.

What the audience does

Likes71.4%5 in total
Reposts28.6%2 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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