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Ghost

@Ghost · joined 19 Aug 2012

Turn your audience into a business. Publishing, newsletters, memberships and subscriptions — all in one place. Decentralised. Open source. 0% payment fees.

50 876Followers
2 264Following
5 552Posts total
46.6KViews on collected posts

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views4 385this account1 045median for 10K–100K
Reach, %8.62%this account3.41%median for 10K–100K
Engagement, %0.62%this account2.02%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post4 3851 0454.20×
Reach (views ÷ followers)8.62%3.41%2.53×
Engagement rate0.62%2.02%0.31×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

23.1K29 Apr
434 May
7128 May
219 Jun
5.5K18 Jun
6.2K2 Jul
1.3K
22
6K9 Jul
4.4K16 Jul

Last 10 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.63%29 Apr
0.00%4 May
1.41%28 May
4.76%9 Jun
0.62%18 Jun
0.77%2 Jul
0.31%
9.09%
0.52%9 Jul
0.46%16 Jul

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 2.02%.

What the audience does

Likes67.3%218 in total
Reposts13.0%42 in total
Replies5.9%19 in total
Quotes2.5%8 in total
Bookmarks11.4%37 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

New this week 🚀 We've added built-in support for llms.txt and markdown output of your posts to help AI search tools discover and recommend your content to more people Enable it in your admin area under Settings→Metadata https://t.co/la0JogIswt 4.4K views · 12 likes · 4 reposts · 3 replies 16 Jul 2026 · Open on X →
Shipped: Gift links for Ghost 🎁 You can now provide free access to paid content with a custom link Great for when you want to share a premium post with specific people without needing them to sign up https://t.co/YUGgB5FF3T 6K views · 23 likes · 5 reposts · 3 replies 09 Jul 2026 · Open on X →
@Ghost This is huge @Ghost Perfect timing; our Inktoll Ghost integration will let creators earn USDC nanopayments on @Arc when AI agents consume their automated content. 22 views · 2 likes · 0 reposts · 0 replies 02 Jul 2026 · Open on X →
All the details: https://t.co/Shj6Bjmwhm 1.3K views · 4 likes · 0 reposts · 0 replies 02 Jul 2026 · Open on X →
Native automations and email sequences are coming to Ghost 🤖 We've been testing this with a handful of publishers for a few months, and now it's available for everyone https://t.co/d62oTRLlGK 6.2K views · 36 likes · 6 reposts · 4 replies 02 Jul 2026 · Open on X →
We just added a staff user toolbar to Ghost, to give you a quick way to get to your admin area Actions update based on the page you're on, so you can edit a post when you spot a typo, see your analytics, or access comment moderation area https://t.co/XcDWPpGxRP 5.5K views · 24 likes · 6 reposts · 4 replies 18 Jun 2026 · Open on X →
@Ghost Hi , 👋 CoreClaw is an AI platform for finding & collecting business info (emails, LinkedIn, Google Maps data…). Join now & earn 50% lifetime recurring commission – higher, easier, unlimited. https://t.co/IL7CuPp9JV 21 views · 1 likes · 0 reposts · 0 replies 09 Jun 2026 · Open on X →
@Ghost hell yes, open infrastructure gang 😤 71 views · 1 likes · 0 reposts · 0 replies 28 May 2026 · Open on X →
@Ghost 🥳 43 views · 0 likes · 0 reposts · 0 replies 04 May 2026 · Open on X →
We believe culture and media shouldn’t be controlled by any centralized tech platform or venture-backed corporation. As we continue to build open infrastructure for the future of publishing, Ghost is now recognized as a Digital Public Good 🪷 https://t.co/DMPKsW3MTE 23.1K views · 115 likes · 21 reposts · 5 replies 29 Apr 2026 · Open on X →

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