My Brother's Keeper Alliance ✓

@MBK_Alliance · joined 15 Apr 2015

Founded by @barackobama | An @obamafoundation program advancing opportunity and leadership for boys & young men of color.

44 560Followers

334Following

4 363Posts total

8.7KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers, but engages them much harder.

Median views1 217this account3 808median for 10K–100K

Reach, %2.73%this account12.23%median for 10K–100K

Engagement, %2.77%this account1.37%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	1 217	3 808	0.32×
Reach (views ÷ followers)	2.73%	12.23%	0.22×
Engagement rate	2.77%	1.37%	2.02×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

94812 Aug

97418 Aug

1.2K21 Aug

4.3K26 Aug

1.2K27 Aug

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

3.90%12 Aug

2.77%18 Aug

3.78%21 Aug

1.29%26 Aug

1.76%27 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.37%.

What the audience does

Likes70.3%135 in total

Reposts20.3%39 in total

Replies6.8%13 in total

Quotes0.5%1 in total

Bookmarks2.1%4 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

All summer, we’re highlighting MBK Ambassadors as they reach important milestones in their academic, professional, and personal journeys. Today, we’re celebrating Justin Harris of MBK Chicago! He is a graduating senior with a BA in Broadcast Cinematic Art and a minor in Sport ht 1.2K views · 17 likes · 3 reposts · 2 replies 27 Aug 2026 Summer is always better with good friends, community, and time spent together. 🧡 From making memories to showing up for your community, MBK hopes you have made this summer one to remember! What have you done to connect with your friends or community this summer? Share with us ht 4.3K views · 41 likes · 12 reposts · 3 replies 26 Aug 2026 That's a wrap! MBK-Obama Leadership Academy 2026 is officially in the books and what a summer it was. We’re especially grateful to our partner, Chicago Public Schools, for helping us create something special for more than 50 young men from three high schools in the communities ht 1.2K views · 30 likes · 11 reposts · 4 replies 21 Aug 2026 Counting down the days until our MBK-Obama Leadership Academy scholars begin the new school year! Until then, take us back to our time together this summer! 🤩 https://t.co/DCPlGBOIko 974 views · 18 likes · 7 reposts · 2 replies 18 Aug 2026 “Change will not come if we wait for some other person or some other time... we are the ones we've been waiting for. We are the change that we seek." - President Barack Obama https://t.co/rb7gBW701v 948 views · 29 likes · 6 reposts · 2 replies 12 Aug 2026