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New York Life

@NewYorkLife · joined 27 Apr 2009

Your life. New York Life. More powerful, together. Read our disclaimers: https://t.co/i4z2a0LS60

184 343Followers
2 212Following
10 775Posts total
60.2KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 100K–1M follower range. below its peers on both reach and engagement.

Median views1 166this account19 302median for 100K–1M
Reach, %0.63%this account6.12%median for 100K–1M
Engagement, %0.58%this account1.16%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post1 16619 3020.06×
Reach (views ÷ followers)0.63%6.12%0.10×
Engagement rate0.58%1.16%0.50×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

48313 Jul
55914 Jul
56.8K
1.2K15 Jul
1.2K19 Jul

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.83%13 Jul
0.54%14 Jul
0.13%
0.60%15 Jul
0.58%19 Jul

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.16%.

What the audience does

Likes60.8%62 in total
Reposts18.6%19 in total
Replies12.7%13 in total
Quotes1.0%1 in total
Bookmarks6.9%7 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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