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Paul Mullin

@PMullin7 · joined 02 May 2017

For enquiries: paul.mullin@uniquesg.com

90 300Followers
273Following
668Posts total
1.6MViews on collected posts

Against accounts of the same size

1 posts from the last 90 days, next to the 10K–100K follower range. shown far beyond its own audience, and the audience reacts.

Median views62 872this account1 195median for 10K–100K
Reach, %69.63%this account3.80%median for 10K–100K
Engagement, %3.30%this account2.00%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post62 8721 19552.6×
Reach (views ÷ followers)69.63%3.80%18.3×
Engagement rate3.30%2.00%1.65×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

43.6K4 Jun
496.5K23 Jun
930K
17.5K22 Oct
62.9K26 Jun

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.91%4 Jun
1.20%23 Jun
1.15%
1.21%22 Oct
3.30%26 Jun

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 2.00%.

What the audience does

Likes93.5%18 232 in total
Reposts2.6%508 in total
Replies3.0%595 in total
Quotes0.2%44 in total
Bookmarks0.7%130 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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