POPSUGAR Beauty ✓

@POPSUGARBeauty · SF, NYC, LA · joined 24 Nov 2008

POPSUGAR Beauty is the ultimate guide to all things beauty: skin care, makeup, and hair. For all things shopping, follow → @POPSUGARMH

177 242Followers

1 047Following

115 557Posts total

43.7KViews on collected posts

Latest posts

POPSUGAR Beauty ✓@POPSUGARBeauty18 Feb 2024

@POPSUGARBeauty I love these beauty hacks! 💄 #beautygoals 3 views · 0 likes · 0 reposts · 0 replies Open on X →

POPSUGAR Beauty ✓@POPSUGARBeauty29 Dec 2023

Get ready to be waiting by your mailbox: Dabble, our beauty sample program that sends you free samples of the latest products, is back! No subscription. No cost. Just fun new beauty discoveries. 💄 Create your profile and start dabbling: https://t.co/FXzq8PPZEp 8.2K views · 37 likes · 27 reposts · 4 replies Open on X →

POPSUGAR Beauty ✓@POPSUGARBeauty8 Nov 2023

Our editors rounded up the best gifts for fashion lovers, just in time for the holiday season. Discover POPSUGAR's fashion-lovers gift guide, presented by @fossil. #sponsored https://t.co/jG3WqDfiMp 6.4K views · 10 likes · 2 reposts · 3 replies Open on X →

POPSUGAR Beauty ✓@POPSUGARBeauty6 Oct 2023

Celebrate Latine Heritage Month with stories that center self-care, self-expression, and identity. Discover Salud y Belleza, presented by @clinique. #sponsored https://t.co/yOTUzBhCwv 5.2K views · 11 likes · 3 reposts · 1 replies Open on X →

POPSUGAR Beauty ✓@POPSUGARBeauty24 Aug 2023

From skin care to must-see collections, our editors put these trending products to the test in Vetted. https://t.co/74fKKYoDlV 4.2K views · 6 likes · 4 reposts · 0 replies Open on X →

POPSUGAR Beauty ✓@POPSUGARBeauty20 Mar 2023

Our trusted team of beauty editors sorted through thousands of submissions to deliver the 97 skin-care, hair, makeup, fragrance, and nail products that stand above the rest. https://t.co/hIuXdDvof9 19.8K views · 291 likes · 269 reposts · 133 replies Open on X →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

19.8K20 Mar

4.2K24 Aug

5.2K6 Oct

6.4K8 Nov

8.2K29 Dec

318 Feb

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

3.51%20 Mar

0.24%24 Aug

0.31%6 Oct

0.23%8 Nov

0.83%29 Dec

0.00%18 Feb

Reactions — likes, reposts, replies and quotes — divided by views.

What the audience does

Likes43.5%355 in total

Reposts37.4%305 in total

Replies17.3%141 in total

Quotes0.5%4 in total

Bookmarks1.3%11 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Growth & engagement

Views per post

Engagement rate per post

What the audience does

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