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Tostitos

@Tostitos · joined 11 Jan 2011

Starting with whole corn kernels. Masa made the traditional way. No artificial flavors, colors, or preservatives.

95 773Followers
64Following
10 768Posts total
6.9KViews on collected posts

Latest posts

@Tostitos The one with baked tostitos scoops👍 26 views · 1 likes · 0 reposts · 0 replies Open on X →
@Tostitos Have you guys stop making Baked Tostitos scoops!?! I can’t find them anywhere near me anymore! 31 views · 1 likes · 0 reposts · 1 replies Open on X →
@Tostitos We’re thinking 1 👀 47 views · 1 likes · 0 reposts · 0 replies Open on X →
which are you making your new phone background? 1, 2, or 3? https://t.co/W7bKirg6hN
2.1K views · 23 likes · 5 reposts · 6 replies Open on X →
@Tostitos 1.3333 #3.14 pie #tostios @Tostitos @TostitosCanada 1 views · 0 likes · 0 reposts · 1 replies Open on X →
@Tostitos You have like 50 different chips that are all the same ingredients just different sizes and shapes. 27 views · 0 likes · 0 reposts · 0 replies Open on X →
@Tostitos Thanks🙂✅ 52 views · 0 likes · 0 reposts · 0 replies Open on X →
You’re invited to Casa de Tostitos this weekend in NYC! ✨ Casa de Tostitos is an immersive experience celebrating the journey from corn to chip. Savor chef-driven menus, demos + lots more! RSVP NOW: https://t.co/r9IRNaOtQw 21+ only, ticket platform terms/conditions may apply. h
0:09
1.9K views · 8 likes · 3 reposts · 4 replies Open on X →
No matter the shape, our chips are crafted with care and quality ingredients. Drop a comment with your favorite Tostitos chip! https://t.co/s6MK0XVTVN
925 views · 11 likes · 1 reposts · 5 replies Open on X →
From whole corn kernel to chip, every detail matters. It’s what makes Tostitos, Tostitos. https://t.co/SRa8VR4qXW
759 views · 5 likes · 1 reposts · 1 replies Open on X →
Process makes perfect. https://t.co/yTrTm2PzEO
0:20
1.1K views · 7 likes · 1 reposts · 0 replies Open on X →

Against accounts of the same size

4 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers, but engages them much harder.

Median views39this account954median for 10K–100K
Reach, %0.04%this account3.34%median for 10K–100K
Engagement, %2.99%this account1.90%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post399540.04×
Reach (views ÷ followers)0.04%3.34%0.01×
Engagement rate2.99%1.90%1.57×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.1K14 Apr
75916 Apr
92520 Apr
1.9K29 Apr
52
275 May
13 Jun
2.1K29 Jun
47
312 Jul
263 Jul

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.76%14 Apr
0.92%16 Apr
1.84%20 Apr
0.80%29 Apr
0.00%
0.00%5 May
100.00%3 Jun
1.65%29 Jun
2.13%
6.45%2 Jul
3.85%3 Jul

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.90%.

What the audience does

Likes60.6%57 in total
Reposts11.7%11 in total
Replies19.1%18 in total
Bookmarks8.5%8 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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