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WineBusiness.com ✓

@WineBusiness · Sonoma, CA · joined 19 Jan 2009

Homepage for the Wine Industry

15 589Followers
486Following
2 914Posts total
756Views on collected posts

Latest posts

From spring frosts to recovery strategies, there's a lot happening in Eastern wine country. Our latest regional update looks at how vineyards across Pennsylvania, New York, Maryland, Virginia, and Ohio were affected by this spring's unexpected freeze event, what growers are http
167 views · 0 likes · 1 reposts · 0 replies Open on X →
After more than a decade of trials, CADE Winery is uncovering how different closures and oxygen ingress shape the evolution of age-worthy Cabernet Sauvignon. The findings reinforce that the right closure depends on the wine and the style you're trying to achieve. Read the full h
141 views · 4 likes · 0 reposts · 0 replies Open on X →
This month's WineBusiness Monthly Winemaker of the Month, Richard Frederick of Alioto-Tournahu Estate, says editorial insights have directly influenced how he approaches the vineyard. After reading our article on shade cloth trials, he's now implementing the practice in select ht
133 views · 0 likes · 0 reposts · 0 replies Open on X →
In the July issue of WineBusiness Monthly, Erin Kirschenmann explores how wineries are reimagining everything from packaging and brand messaging to formats and partnerships around the occasions that drive today's purchasing decisions. Featuring insights from Treasury Wine https:
153 views · 1 likes · 0 reposts · 0 replies Open on X →
Can you pause a vineyard without sacrificing its future? As more growers consider mothballing to weather today's market, there's still one big challenge: there isn't a playbook. In the July issue of WineBusiness Monthly, Hayli Macomber, with contributions from Dr. Chris Chen, h
162 views · 0 likes · 0 reposts · 0 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views153this account924median for 10K–100K
Reach, %0.98%this account3.62%median for 10K–100K
Engagement, %0.60%this account1.52%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1539240.17×
Reach (views ÷ followers)0.98%3.62%0.27×
Engagement rate0.60%1.52%0.39×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

16225 Jul
153
13329 Jul
141
167

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.00%25 Jul
0.65%
0.00%29 Jul
2.84%
0.60%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes83.3%5 in total
Reposts16.7%1 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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