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Brett Morgen ✓

@brettmorgen · Los Angeles · joined 09 Nov 2012

Moonage Daydream. Jane. Kurt Cobain: Montage of Heck, The Kid Stays in the Picture. Rolling Stones’ Crossfire Hurricane. June 17, 1994. On the Ropes.

19 703Followers
801Following
5 309Posts total
11.4KViews on collected posts

Latest posts

After 23 years, my wife and I will become empty nesters tomorrow as our youngest son, Jasper heads off to Michigan. I can not imagine anyone being more prepared for whatever comes next. It’s been the greatest honor of my life to be his dad. Photo by Davis Guggenheim https://t.co
3.8K views · 112 likes · 0 reposts · 18 replies Open on X →
How "Nevermind" Changed Everything | Cobain: Montage Of Heck https://t.co/uhyDSvqqgx via @YouTube 2.9K views · 11 likes · 2 reposts · 1 replies Open on X →
All Animated Scenes | Cobain: Montage Of Heck https://t.co/97gxLLOtbv via @YouTube 1.1K views · 10 likes · 1 reposts · 1 replies Open on X →
“I’m Chevy Chase and You’re Not” is a masterclass in how to direct an interview. In a year dominated by celebrity puff pieces, @MarinaZenovich shows everyone how it should be done. 786 views · 10 likes · 1 reposts · 0 replies Open on X →
Tonight. Icon meets Icon. David Bowie. Hollywood Blvd. Saturday night. In IMAX. 6pm Q&A. https://t.co/zPCZ0zgg2p https://t.co/1MofKXmRvL
2.8K views · 118 likes · 14 reposts · 3 replies Open on X →

Against accounts of the same size

3 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views2 884this account924median for 10K–100K
Reach, %14.64%this account3.62%median for 10K–100K
Engagement, %1.10%this account1.52%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post2 8849243.12×
Reach (views ÷ followers)14.64%3.62%4.04×
Engagement rate1.10%1.52%0.72×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

2.8K7 Feb
7863 Jun
1.1K5 Aug
2.9K
3.8K23 Aug

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

4.79%7 Feb
1.40%3 Jun
1.10%5 Aug
0.52%
3.40%23 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes82.9%261 in total
Reposts5.7%18 in total
Replies7.3%23 in total
Quotes0.3%1 in total
Bookmarks3.8%12 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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