tweetindex

Doug Mills

@dougmillsnyt · Washington, DC · joined 05 Nov 2009

94 000Followers
1 201Following
3 153Posts total
214.1KViews on collected posts

Against accounts of the same size

4 posts from the last 90 days, next to the 10K–100K follower range. shown to more people than peers of the same size.

Median views42 906this account2 896median for 10K–100K
Reach, %45.64%this account9.51%median for 10K–100K
Engagement, %1.80%this account1.56%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post42 9062 89614.8×
Reach (views ÷ followers)45.64%9.51%4.80×
Engagement rate1.80%1.56%1.15×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

15.4K11 Aug
112.9K19 Aug
34.7K
51.1K23 Aug

Last 4 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.60%11 Aug
0.59%19 Aug
2.00%
2.08%23 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.56%.

What the audience does

Likes79.7%2 243 in total
Reposts10.9%306 in total
Replies3.1%87 in total
Quotes1.1%32 in total
Bookmarks5.2%147 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Similar accounts