Emma Sanders

@em_sandy

Senior women’s football news reporter @bbcsport Write and talk about football a lot. ✍🏻 📺 📻 Views my own. Also on Bluesky & TikTok.

46 299Followers

1 237Following

31 915Posts total

503.7KViews on collected posts

Against accounts of the same size

8 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views4 626this account1 637median for 10K–100K

Reach, %9.99%this account5.01%median for 10K–100K

Engagement, %0.87%this account1.81%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	4 626	1 637	2.83×
Reach (views ÷ followers)	9.99%	5.01%	1.99×
Engagement rate	0.87%	1.81%	0.48×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

290.1K30 Jul

185.2K

18.4K

8.5K

696

79231 Jul

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.16%30 Jul

0.57%

2.56%

0.86%

0.43%

0.88%31 Jul

10.00%

4.84%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.81%.

What the audience does

Likes85.0%1 803 in total

Reposts9.5%202 in total

Replies1.1%24 in total

Quotes2.0%42 in total

Bookmarks2.3%49 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

@em_sandy https://t.co/uhGDI7ZGXB 62 views · 2 likes · 1 reposts · 0 replies 31 Jul 2026 @em_sandy Surely the number of Federations that have so far said they are against this proposal will mean that the implementation of Infantino’s proposal will not even come to a vote? Therefore, hopefully the Women’s WC & qualifying go ahead? Feel UEFA had to go strong with 10 views · 0 likes · 0 reposts · 1 replies 31 Jul 2026 The media needs to get Jill Ellis on the record with women's events in September first to be impacted with the European boycott. Where does she stand on a matter of principle? She so badly wanted to run from the dumpster fire she helped create at SD Wave to get to @FIFAcom... 792 views · 3 likes · 1 reposts · 2 replies 31 Jul 2026 @em_sandy https://t.co/TTNVW3qJMx Read this Emma and note the lack of mention of the woman’s game. There’s a Women’s U20 WC and Men’s U17 WC this year before we even get to next year… 696 views · 3 likes · 0 reposts · 0 replies 30 Jul 2026 @em_sandy Sadly I think uefa are right on this one. If the World Cup doesn’t happen hopefully they can organise a Europe-based competition in its place. Can’t allow Infantino to go through with his proposal though. 8.5K views · 70 likes · 2 reposts · 1 replies 30 Jul 2026 “If [the 2027 WWC] doesn't happen it'll be one of the most devastating situations for players to be in. It’s unimaginable that could even happen. I just can't even think of a situation as big as this that's happened in recent years.” 2/2 18.4K views · 431 likes · 32 reposts · 5 replies 30 Jul 2026 Former Lioness Anita Asante has just spoken to me regarding the FIFA row: “It's clear from our perspective that the reasoning is only to drive financial gain. As a result, the first casualties would be women’s football tournaments.” 1/2 185.2K views · 977 likes · 70 reposts · 7 replies 30 Jul 2026 Fifa’s sales pitch revealed: more tournaments, debt financing and higher prices, but no mention of the women’s game in 25-page document sent to national associations | The Guardian https://t.co/n7aAiEZB6d 290.1K views · 317 likes · 96 reposts · 8 replies 30 Jul 2026