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Esquire

@esquire · New York, NY · joined 09 Feb 2009

Style, Storytelling, Culture, Attitude. Est. 1933.

382 170Followers
3 316Following
206 479Posts total
32.4KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 100K–1M follower range. below its peers on both reach and engagement.

Median views935this account21 891median for 100K–1M
Reach, %0.24%this account6.81%median for 100K–1M
Engagement, %0.20%this account1.14%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post93521 8910.04×
Reach (views ÷ followers)0.24%6.81%0.04×
Engagement rate0.20%1.14%0.18×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

29K10 Aug
1.6K3 Sep
935
500
306

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.07%10 Aug
0.06%3 Sep
0.21%
0.20%
0.00%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.14%.

What the audience does

Likes60.8%214 in total
Reposts18.2%64 in total
Replies7.4%26 in total
Quotes2.8%10 in total
Bookmarks10.8%38 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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