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jack healy

@jackhealyNYT · joined 15 Sep 2011

Once in Baghdad, now Rocky Mountain correspondent for The New York Times. Total sucker for one adopted Iraqi kitten. Write: jack.healy@nytimes.com.

15 146Followers
3 934Following
13 910Posts total
578.8KViews on collected posts

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views19 983this account1 637median for 10K–100K
Reach, %131.94%this account5.01%median for 10K–100K
Engagement, %0.25%this account1.81%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post19 9831 63712.2×
Reach (views ÷ followers)131.94%5.01%26.3×
Engagement rate0.25%1.81%0.14×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

367.6K21 Apr
2.9K21 Jun
40.9K24 Jun
1.2K
20K29 Jun
1.6K30 Jun
107.4K5 Jul
37.3K

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.08%21 Apr
0.91%21 Jun
0.11%24 Jun
0.51%
0.19%29 Jun
0.25%30 Jun
0.53%5 Jul
0.03%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.81%.

What the audience does

Likes74.0%766 in total
Reposts12.3%127 in total
Replies8.5%88 in total
Quotes2.6%27 in total
Bookmarks2.6%27 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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