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Justice Malala

@justicemalala · New York, Johannesburg · joined 13 Sep 2010

Author. Columnist. Order The Plot To Save South Africa here: https://t.co/WSi71YTmjq

443 483Followers
1 110Following
25 509Posts total
198.1KViews on collected posts

Latest posts

This is excellent news 👏🏽👏🏽👏🏽👏🏽👏🏽 7.8K views · 32 likes · 2 reposts · 3 replies Open on X →
'We aren't talking about Paul Mashatile's health enough. Why? He is running to be SA's president.' Should South Africans be speaking more openly about the health and capacity of its leaders? The ANC losing the ability to lead even itself https://t.co/UeSTjujGI0 via @YouTube 7.8K views · 22 likes · 7 reposts · 2 replies Open on X →
How exactly is this “harmless fun”? 15K views · 36 likes · 1 reposts · 3 replies Open on X →
Good job 6.5K views · 0 likes · 0 reposts · 0 replies Open on X →
The Secretary-General of the #AfCFTA Secretariat, H.E. @MeneWamkele , participated in the first dedicated Horn of Africa Initiative Trade Ministers' Meeting in #AddisAbaba, #Ethiopia. The meeting focused on moving from political commitment to regional action through https://t.co
9.7K views · 32 likes · 12 reposts · 1 replies Open on X →
@justicemalala @SimonBooks @simonschusterUK @JonathanBallPub Congratulations @justicemalala - so looking forward to it being on shelf and to a great discussion at the festival in May! 2.2K views · 4 likes · 2 reposts · 0 replies Open on X →
@justicemalala @SimonBooks @simonschusterUK @JonathanBallPub Congratulations @justicemalala 👏👏👏 Look forward to reading it! 6.2K views · 2 likes · 3 reposts · 0 replies Open on X →
@justicemalala @SimonBooks @simonschusterUK @JonathanBallPub Congratulations. I await my signed copy. 9.5K views · 12 likes · 0 reposts · 2 replies Open on X →
Pleased to announce that 'The Plot To Save South Africa' is out on April 4, 2023, in the US, South Africa, Canada, and the UK. "Relevant, compelling, and instructive." - Booklist (starred review) Pre-order here, please: https://t.co/AvlZFoxIKV https://t.co/B0WtnTL6dC
133.5K views · 267 likes · 74 reposts · 45 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the 100K–1M follower range. ordinary reach for its size, weaker reaction than most.

Median views7 836this account5 983median for 100K–1M
Reach, %1.77%this account1.49%median for 100K–1M
Engagement, %0.40%this account0.93%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post7 8365 9831.31×
Reach (views ÷ followers)1.77%1.49%1.19×
Engagement rate0.40%0.93%0.43×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

133.5K23 Jan
9.5K
6.2K
2.2K27 Mar
9.7K4 Sep
6.5K
15K
7.8K5 Sep
7.8K8 Sep

Last 9 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.30%23 Jan
0.15%
0.10%
0.27%27 Mar
0.48%4 Sep
0.00%
0.27%
0.40%5 Sep
0.47%8 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 0.93%.

What the audience does

Likes67.7%407 in total
Reposts16.8%101 in total
Replies9.3%56 in total
Quotes2.0%12 in total
Bookmarks4.2%25 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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