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Matt Cerminaro

@mattcerminaro · Manhattan, NY · joined 25 Feb 2022

My blog: https://t.co/svPVmJx79f My charts in your brand: https://t.co/95X32s38Ch (if you are a Financial Advisor)

10 943Followers
530Following
2 470Posts total
337.2KViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views2 834this account1 266median for 10K–100K
Reach, %25.90%this account3.99%median for 10K–100K
Engagement, %0.64%this account1.98%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post2 8341 2662.24×
Reach (views ÷ followers)25.90%3.99%6.49×
Engagement rate0.64%1.98%0.32×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

312.7K29 Dec
2.3K16 Jul
3.4K29 Jul
5.7K22 Aug
2.2K
9.1K27 Aug
1.8K

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.27%29 Dec
0.66%16 Jul
0.65%29 Jul
1.09%22 Aug
0.28%
0.62%27 Aug
0.33%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.98%.

What the audience does

Likes73.5%809 in total
Reposts13.0%143 in total
Replies5.1%56 in total
Quotes1.0%11 in total
Bookmarks7.4%81 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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