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Matt Haig

@matthaig1 · pale blue dot · joined 25 Apr 2009

#1 NYT bestselling author. The Midnight Train is coming…

376 488Followers
7 917Following
4 591Posts total
153.9KViews on collected posts

Latest posts

@matthaig1 For a long time, I had stopped reading books. But The Midnight Library was the beginning of a new journey for me, and The Midnight Train continued that journey. It became one of the best decisions I have ever made. These books reminded me that life is worth living, th 2K views · 6 likes · 0 reposts · 1 replies Open on X →
@matthaig1 Ah that's great news!! Thanks for sharing! I'll be ordering! 585 views · 7 likes · 0 reposts · 0 replies Open on X →
@matthaig1 Happy publishing day! Already got my copy a few days ago. Fantastic so far. Nice one, Matt 👏🏻 625 views · 5 likes · 0 reposts · 0 replies Open on X →
I have no idea if anyone I know is still on Twitter but just in case I want to tell you that my new book The Midnight Train is out today. 54.3K views · 2.1K likes · 178 reposts · 143 replies Open on X →
@matthaig1 We know her from your book Reasons to stay Alive. One of the best books i have read. I reas and i feel, because i know those feelings. 371 views · 9 likes · 0 reposts · 0 replies Open on X →
@matthaig1 Reasons To Stay Alive. One of the best books I’ve ever read. Truly inspiring. 722 views · 12 likes · 0 reposts · 0 replies Open on X →
@matthaig1 I'm here now-have been back every year (apart from 20 & 21). It's such a beautiful, magical place! And I'm so glad you turned the corner! 🥰🥰 https://t.co/Y7FwtoQvTr
353 views · 7 likes · 0 reposts · 0 replies Open on X →
In Ibiza, where I nearly took my life 25 years ago. I’d gone to the island to escape and had only trapped myself further. Drink, drugs, depression. Andrea has stayed with me through the fall and rise and chaos between. Returning I always see a different place with different eyes.
32.3K views · 997 likes · 10 reposts · 30 replies Open on X →
I have a new book out in paperback called The Life Impossible. 17K views · 261 likes · 15 reposts · 23 replies Open on X →
Happy Father’s Day to all the dads out there including mine who is now cancer free! X https://t.co/sGHoILKrIu
31K views · 2.1K likes · 19 reposts · 32 replies Open on X →
“All war is a symptom of man's failure as a thinking animal.” ― John Steinbeck 14.7K views · 316 likes · 39 reposts · 4 replies Open on X →

Against accounts of the same size

1 posts from the last 90 days, next to the 100K–1M follower range. below its peers on both reach and engagement.

Median views2 024this account6 432median for 100K–1M
Reach, %0.54%this account1.65%median for 100K–1M
Engagement, %0.35%this account0.98%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post2 0246 4320.31×
Reach (views ÷ followers)0.54%1.65%0.33×
Engagement rate0.35%0.98%0.35×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

14.7K13 Jun
31K15 Jun
17K20 Jun
32.3K12 Aug
353
722
371
54.3K21 May
625
585
2K12 Jul

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

2.44%13 Jun
6.84%15 Jun
1.77%20 Jun
3.22%12 Aug
1.98%
1.66%
2.43%
4.54%21 May
0.80%
1.20%
0.35%12 Jul

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 0.98%.

What the audience does

Likes91.1%5 807 in total
Reposts4.1%261 in total
Replies3.7%233 in total
Quotes0.4%28 in total
Bookmarks0.7%46 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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