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Mercury

@mercury · Apply in 10 minutes 👉 · joined 26 Sep 2017

Mercury is the fintech more than 300K ambitious companies and entrepreneurs trust with their finances

44 422Followers
332Following
8 955Posts total
116KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views6 736this account2 896median for 10K–100K
Reach, %15.16%this account9.51%median for 10K–100K
Engagement, %0.94%this account1.56%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post6 7362 8962.33×
Reach (views ÷ followers)15.16%9.51%1.59×
Engagement rate0.94%1.56%0.61×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

88.7K11 Aug
6.7K26 Aug
12.1K27 Aug
3.7K28 Aug
4.9K2 Sep

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.26%11 Aug
1.62%26 Aug
0.71%27 Aug
1.22%28 Aug
0.95%2 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.56%.

What the audience does

Likes68.1%441 in total
Reposts3.9%25 in total
Replies5.9%38 in total
Quotes2.3%15 in total
Bookmarks19.9%129 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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