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Paul Kelso

@pkelso · Outside, standing on a bucket · joined 13 Jul 2009

Business & Economics Correspondent @SkyNews. Previously health, sport and newspapers. Stories, tips & trivia welcome at paul.kelso@sky.uk

43 437Followers
2 409Following
43 300Posts total
12.4KViews on collected posts

Latest posts

@pkelso After energy price increases in Autumn it will amount to £20. Hardly a cost of living saver. 24 views · 0 likes · 0 reposts · 0 replies Open on X →
Andy Burnham’s electricity VAT cut will save average households £45 a year, but at £850m it’s a universal price cut spread very thin & precisely the sort of untargeted support Rachel Reeves spent months resisting https://t.co/VYYHUzQaQL 3.1K views · 4 likes · 1 reposts · 2 replies Open on X →
Will Andy Burnham nationalise Thames Water? https://t.co/ri6382YcRY 3.1K views · 3 likes · 2 reposts · 0 replies Open on X →
The Chancellor has just announced a state-funded “summer savings” scheme including VAT cuts to summer attractions & kids meals. Echoes of a previous troubled summer https://t.co/nG8uvymqTJ
1.6K views · 2 likes · 0 reposts · 0 replies Open on X →
How the economy exceeded expectations in March, and bond markets responded to another day of political chaos https://t.co/B2QyiRAitc 2.7K views · 1 likes · 0 reposts · 1 replies Open on X →
Could Europe's jet fuel shortage put summer holidays at risk? https://t.co/iADUPlmS4r via @YouTube 1.9K views · 0 likes · 0 reposts · 2 replies Open on X →

Against accounts of the same size

3 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views3 074this account997median for 10K–100K
Reach, %7.08%this account3.69%median for 10K–100K
Engagement, %0.16%this account1.61%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post3 0749973.08×
Reach (views ÷ followers)7.08%3.69%1.92×
Engagement rate0.16%1.61%0.10×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.9K29 Apr
2.7K14 May
1.6K21 May
3.1K16 Jul
3.1K21 Jul
24

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.10%29 Apr
0.08%14 May
0.12%21 May
0.16%16 Jul
0.23%21 Jul
0.00%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.61%.

What the audience does

Likes47.6%10 in total
Reposts14.3%3 in total
Replies23.8%5 in total
Bookmarks14.3%3 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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