Sarah Kaplan

@sarahkaplan48 · Washington, D.C. · joined 03 Feb 2011

Climate reporter @washingtonpost, steward @postguild. I love all the planets but I write about how we can save this one. She/her. sarah.kaplan@washpost.com

23 630Followers

4 430Following

28 314Posts total

33.9KViews on collected posts

Against accounts of the same size

1 posts from the last 90 days, next to the 10K–100K follower range. right around the median for its follower range.

Median views605this account942median for 10K–100K

Reach, %2.56%this account3.24%median for 10K–100K

Engagement, %1.49%this account1.99%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	605	942	0.64×
Reach (views ÷ followers)	2.56%	3.24%	0.79×
Engagement rate	1.49%	1.99%	0.75×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

26.8K20 Jun

454

567

599

767

480

793

925

904

68 Aug

3551 Apr

27311 Apr

33720 Apr

60524 Jun

Last 14 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.89%20 Jun

2.64%

2.29%

1.84%

1.17%

2.50%

1.64%

1.41%

1.44%

0.00%8 Aug

1.97%1 Apr

1.83%11 Apr

0.30%20 Apr

1.49%24 Jun

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.99%.

What the audience does

Likes60.1%226 in total

Reposts21.0%79 in total

Replies9.0%34 in total

Quotes4.5%17 in total

Bookmarks5.3%20 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Today in, "every story is actually a climate change story." 605 views · 5 likes · 2 reposts · 2 replies 24 Jun 2026 · Open on X →

I got to put my planetary science nerd hat back on for this weekend's edition of The 7 and it was a delight. Thanks to everyone who sent questions about why it's worth exploring the moon! https://t.co/925Hx6tR1E https://t.co/SRut0gXh1z 337 views · 1 likes · 0 reposts · 0 replies 20 Apr 2026 · Open on X →

Yay! https://t.co/afgOwJx6g9 273 views · 4 likes · 0 reposts · 1 replies 11 Apr 2026 · Open on X →

It's been a while since I covered space, but tonight's Artemis II launch prompted me to re-read this ode to the Moon I wrote for the 50th anniversary of Apollo 11. In dark times, it's nice to be reminded of what a wondrous universe we inhabit. https://t.co/HZDqQQ9ZrF 355 views · 5 likes · 2 reposts · 0 replies 01 Apr 2026 · Open on X →

@sarahkaplan48 As we grapple with water scarcity and environmental degradation, discoveries like this serve as a wake-up call for the need for responsible water management. It’s a reminder that our actions have long-term consequences on the planet. #WaterCrisis 6 views · 0 likes · 0 reposts · 0 replies 08 Aug 2024 · Open on X →

Thanks also to our stellar editors @Goldfarb @amandavoisard @monicaulmanu @JoeMoore1984 @jafarrell17 and @adrienne_dunn 904 views · 12 likes · 0 reposts · 1 replies 20 Jun 2023 · Open on X →

This story would not exist without @Ducroquet's graphics brilliance, Bonnie Jo Mount's incredible photojournalism, the design genius of @tobefrankj and @_emilywright_ and the wonderful, indefatigable guidance of my editor @katiezez 925 views · 11 likes · 0 reposts · 2 replies 20 Jun 2023 · Open on X →

It's a reminder that the Anthropocene can be an age of human agency as well as one of human culpability. People still have the power to shape the story that gets recorded in Crawford Lake's sediments over the next thousand years. 793 views · 11 likes · 1 reposts · 1 replies 20 Jun 2023 · Open on X →

Some scientists say these changes show we've entered "the Anthropocene" -- a chapter in geologic history where human actions have irrevocably altered the climate and chemistry of the Earth. Crawford Lake is one of the top candidates to become its official starting point. 480 views · 9 likes · 2 reposts · 1 replies 20 Jun 2023 · Open on X →

But Francine McCarthy, one of the leaders of the Crawford Lake research, says the lake also shows that people are capable of positive change. Alongside evidence of carbon emissions and species extinctions, it records the effects of nuclear test bans and pollution controls. 767 views · 7 likes · 1 reposts · 1 replies 20 Jun 2023 · Open on X →

Crawford Lake is like nowhere else on the planet. Its unique chemistry allows it to capture signs of environmental change in layers of sediment that get deposited year after year on the lake bottom. It's like a diary of the Earth. 599 views · 9 likes · 1 reposts · 1 replies 20 Jun 2023 · Open on X →

Digging into the lake's sediments, scientists have uncovered a record spanning the entire last millennium. It tells a story of Indigenous villagers. European colonizers, loggers and industrialists gradually transforming the environment of southern Ontario. 567 views · 10 likes · 2 reposts · 1 replies 20 Jun 2023 · Open on X →

But around 1950, scientists say, the Crawford Lake record reflects a fundamental shift in the way humans affect the world around them. Impacts start to accelerate. Pollution piles up. The lake becomes a bellwether of change around the whole world. 454 views · 10 likes · 1 reposts · 1 replies 20 Jun 2023 · Open on X →

Decades ago, scientists started asking whether humans had changed the planet enough to start a new geologic epoch: the Anthropocene. Now, a humble lake in Canada may hold proof of that change -- and end up redefining our history of the Earth. https://t.co/GQKT5ZZ70N 26.8K views · 132 likes · 67 reposts · 22 replies 20 Jun 2023 · Open on X →