Sleep Number

@sleepnumber · USA · joined 24 Oct 2008

Proven quality sleep is life-changing sleep

43 660Followers

347Following

111 439Posts total

835.5KViews on collected posts

Against accounts of the same size

1 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers of the same size.

Median views992this account942median for 10K–100K

Reach, %2.27%this account3.24%median for 10K–100K

Engagement, %2.42%this account1.99%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	992	942	1.05×
Reach (views ÷ followers)	2.27%	3.24%	0.70×
Engagement rate	2.42%	1.99%	1.21×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

9818 Sep

1.1K28 Apr

1.3K5 May

830.8K14 May

403

180

176

118

25630 May

99212 Jun

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.00%18 Sep

0.65%28 Apr

2.08%5 May

3.64%14 May

3.47%

6.67%

0.57%

8.00%

5.08%

0.78%30 May

2.42%12 Jun

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.99%.

What the audience does

Likes86.3%26 158 in total

Reposts9.5%2 866 in total

Replies3.7%1 123 in total

Quotes0.5%158 in total

Bookmarks0.0%5 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Sleep Number has entered into an agreement to combine with @SleepCountryCan, creating a leading North American mattress and bedding company. We are operating as normal and remain focused on helping you achieve your best sleep. Read more here: https://t.co/XWCaURfhEs https://t.co/ 992 views · 7 likes · 0 reposts · 16 replies 12 Jun 2026 · Open on X →

@Hmora4087 I'm more than happy to take a look and see if that is something that can be done. I'll need to check your bed to see exactly what model you have first though. May I have the first and last name, as well as the phone number listed on the account? 256 views · 0 likes · 0 reposts · 2 replies 30 May 2026 · Open on X →

@sleepnumber @tkelce https://t.co/JkIRGHdZoA 118 views · 5 likes · 1 reposts · 0 replies 14 May 2026 · Open on X →

@sleepnumber https://t.co/L1ywoSybXI 50 views · 3 likes · 0 reposts · 1 replies 14 May 2026 · Open on X →

@sleepnumber: What are you going to do? https://t.co/6CARuzEhCk 176 views · 0 likes · 0 reposts · 0 replies 14 May 2026 · Open on X →

@sleepnumber @tkelce I bought one too, it’s a piece of crap. Now all I can think about is ripping my mattress apart to check. @sleepnumber Why would you not give this woman her money back?! This is out there now. https://t.co/WsdRmOx2ZA 180 views · 9 likes · 1 reposts · 2 replies 14 May 2026 · Open on X →

@sleepnumber @tkelce OMG.......😱 https://t.co/sl6jgUaFxc 403 views · 12 likes · 1 reposts · 1 replies 14 May 2026 · Open on X →

This woman has been forced to sleep on her couch recently. She has a very important message to share. She bought a very expensive Sleep Number bed. When she moved she recently discovered something when she was setting up her bed in her new place. She discovered mold! The http 830.8K views · 26.1K likes · 2.9K reposts · 1.1K replies 14 May 2026 · Open on X →

@tkelce just got fit for better sleep 😴 IndividualFit helps you find your ideal mattress firmness, your Sleep Number setting, and serious pressure relief. Get comfort personalized to you, only at a Sleep Number store. Learn more at https://t.co/Iz5CHajk1V https://t.co/HYGMR56Ge 1.3K views · 5 likes · 1 reposts · 20 replies 05 May 2026 · Open on X →

If the world worked like a Sleep Number mattress, everything would adapt to your comfort. Experience a mattress that adjusts to your body throughout the night, every night, to help you sleep better for longer. It’s more than a good night’s sleep. It’s A Good Life’s Sleep. https:/ 1.1K views · 2 likes · 1 reposts · 3 replies 28 Apr 2026 · Open on X →

@ChuckAdam276957 We've made sure to pass your feedback on the limited warranty, and we're sorry this hasn't been the experience you hoped for. If you ever need to reach out to us down road just use the link below. https://t.co/WHwnX5RaBW 98 views · 0 likes · 0 reposts · 0 replies 18 Sep 2024 · Open on X →