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Andrew Brandt

@AndrewBrandt · joined 30 Jan 2009

"Smarter About Sports" now available! Law professor, Villanova Law; "Business of Sports" pod; "Sunday 7" newsletter; NIL consultant to Louisville, Villanova.

225 592Followers
1 318Following
85 520Posts total
764.2KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.

Median views23 453this account5 930median for 100K–1M
Reach, %10.40%this account2.48%median for 100K–1M
Engagement, %0.99%this account1.41%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post23 4535 9303.95×
Reach (views ÷ followers)10.40%2.48%4.19×
Engagement rate0.99%1.41%0.70×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

345.4K18 May
334.1K4 Sep
27K
23.1K
11.2K
23.5K

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.18%18 May
2.20%4 Sep
0.99%
0.59%
2.26%
0.40%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.41%.

What the audience does

Likes88.5%7 756 in total
Reposts7.7%675 in total
Replies1.6%143 in total
Quotes1.5%134 in total
Bookmarks0.7%59 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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