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Anthony Rochand ✓

@AnthonyRochand · Lyon / La Tour du Pin / AURA · joined 26 Oct 2009

#SocialListening, Influence & IA marketing. CEO LEW @lesexpertsduweb Formateur, Stratège digital Top Digital Marketing Fr sur X J'écoute le web pour vous

39 350Followers
4 700Following
229 226Posts total
5.6KViews on collected posts

Latest posts

Google publie les modalités d’accès à son dataset de recherche européen pour les moteurs concurrents https://t.co/N7bl0TcXeZ via @abondance_com #Search 139 views · 2 likes · 0 reposts · 0 replies Open on X →
Statistiques AI Overview 2026 : les chiffres clés en France https://t.co/ufcUYDhA7N @DigitizFr 165 views · 5 likes · 0 reposts · 0 replies Open on X →
Prochain #RDVLEW (n°23) en Linkedin live le 29/09/2026 ! "Social intelligence + IA : nouvelle équation de l’engagement" @fadouce & @AnthonyRochand 👉https://t.co/q2qywq5F4H https://t.co/TxsL45Gfsx 493 views · 14 likes · 8 reposts · 0 replies Open on X →
L'IA générative en marketing : quand le CMO devient le grand architecte et l'IA le bras armé https://t.co/8HuWlugH77 via @JDNebusiness #IA 173 views · 4 likes · 0 reposts · 0 replies Open on X →
@AnthonyRochand @WebmarketingCOM @ModJenn @jeancayeux @Nicochan33 @JeromeMONANGE C'est ahurissant de lire cela... Cela prouve que 1) les gens n'ont pas encore compris que les IA comme Grok n'étaient fiables à 100% et 2) qu'ils vont au plus court par flemme (c'est trop long de cro 65 views · 2 likes · 0 reposts · 2 replies Open on X →
@AnthonyRochand @WebmarketingCOM @ModJenn @jeancayeux @Nicochan33 @JeromeMONANGE @grok, c'est vrai ? 43 views · 1 likes · 0 reposts · 1 replies Open on X →
@AnthonyRochand @WebmarketingCOM @ModJenn @jeancayeux @Nicochan33 @JeromeMONANGE C’est un élément supplémentaire quand on veut vérifier une info ou une affirmation, pas le graal… 153 views · 4 likes · 1 reposts · 1 replies Open on X →
"grok, c'est vrai ?” : l'IA qui se place en arbitre des conversations sur X https://t.co/dbpnSSjrxe @AnthonyRochand on @WebmarketingCOM #SocialListening https://t.co/HoZvmuNKyT 4.4K views · 16 likes · 11 reposts · 4 replies Open on X →

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers, but engages them much harder.

Median views152this account924median for 10K–100K
Reach, %0.39%this account3.62%median for 10K–100K
Engagement, %3.75%this account1.52%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1529240.16×
Reach (views ÷ followers)0.39%3.62%0.11×
Engagement rate3.75%1.52%2.46×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

4.4K3 Aug
1534 Aug
4319 Aug
653 Sep
173
493
165
139

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.80%3 Aug
3.92%4 Aug
4.65%19 Aug
6.15%3 Sep
2.31%
4.46%
3.03%
1.44%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes52.7%48 in total
Reposts22.0%20 in total
Replies8.8%8 in total
Quotes4.4%4 in total
Bookmarks12.1%11 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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