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Mark Simpson

@BBCMarkSimpson · Holywood/Belfast/Dublin · joined 10 May 2011

BBC NEWS Correspondent. Founder of #DigitalSiesta Trust me, I'm a journalist …

58 885Followers
3 122Following
39 976Posts total
271.5KViews on collected posts

Latest posts

2 weeks until Parades Commission will consider its final decision on the Drumcree march, several hundred people gathered near the Garvaghy Road in Portadown tonight. 4.9K views · 7 likes · 1 reposts · 1 replies Open on X →
The fearless, fair (& funny) sides of Stephen Walker - and the respect he had in ALL corners of the political landscape - were captured in this short look-back on his remarkable career, put together by BBC's @KellyBonner https://t.co/aQVVrYitvj
2:11
28.8K views · 184 likes · 32 reposts · 2 replies Open on X →
It is "unwise" for members of the legal profession to give character references, the Lady Chief Justice has said. https://t.co/GTxjteeDbX 2.1K views · 5 likes · 1 reposts · 0 replies Open on X →
💔 https://t.co/XXFVLO0efh
5.4K views · 113 likes · 12 reposts · 2 replies Open on X →
@BBCMarkSimpson @karenenglish06 Glad you got my letter!! 801 views · 4 likes · 1 reposts · 0 replies Open on X →
@BBCMarkSimpson Has got your measure! 3K views · 14 likes · 0 reposts · 1 replies Open on X →
@BBCMarkSimpson My father used to use a ruler or an envelope to write nice neat lines too.... 1.8K views · 4 likes · 0 reposts · 2 replies Open on X →
The importance of punctuation … https://t.co/lMmxTeOOCa
224.7K views · 661 likes · 22 reposts · 47 replies Open on X →

Against accounts of the same size

4 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views5 184this account940median for 10K–100K
Reach, %8.80%this account3.45%median for 10K–100K
Engagement, %0.55%this account1.55%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post5 1849405.51×
Reach (views ÷ followers)8.80%3.45%2.55×
Engagement rate0.55%1.55%0.35×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

224.7K29 Sep
1.8K
3K
801
5.4K7 Sep
2.1K8 Sep
28.8K
4.9K

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.33%29 Sep
0.34%
0.50%
0.62%
2.34%7 Sep
0.34%8 Sep
0.76%
0.18%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.55%.

What the audience does

Likes86.0%992 in total
Reposts6.0%69 in total
Replies4.8%55 in total
Quotes0.3%4 in total
Bookmarks2.9%34 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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