Brett Whitefield ✓

@BGWhitefield · Detroit and Charlotte · joined 28 Apr 2011

Owner & COO of Fantasy Points @fantasypts @fantasyptsdata | Co-Host of First Read | BJJ🥇| Hubby and Father4X | Formerly @PFF @FTNData

18 830Followers

1 353Following

26 017Posts total

652KViews on collected posts

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views13 821this account964median for 10K–100K

Reach, %73.40%this account3.25%median for 10K–100K

Engagement, %0.30%this account2.01%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	13 821	964	14.3×
Reach (views ÷ followers)	73.40%	3.25%	22.6×
Engagement rate	0.30%	2.01%	0.15×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

111.5K28 Aug

13.8K

26.6K

2.9K29 Aug

13.3K30 Aug

478.9K

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.08%28 Aug

0.30%

0.56%

0.07%29 Aug

0.49%30 Aug

0.25%

0.38%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 2.01%.

What the audience does

Likes79.3%1 233 in total

Reposts5.9%91 in total

Replies5.6%87 in total

Quotes8.8%137 in total

Bookmarks0.5%7 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

I had a weird suspicion after he was playing relatively deep into the game yesterday. 5K views · 18 likes · 0 reposts · 1 replies 30 Aug 2026 · Open on X →

The Lions are releasing veteran WR Greg Dortch, per source. 478.9K views · 926 likes · 77 reposts · 51 replies 30 Aug 2026 · Open on X →

This was one of the most obvious things ever to me but many failed to see it 13.3K views · 48 likes · 2 reposts · 15 replies 30 Aug 2026 · Open on X →

Looked like a mix up in the route combination there on the Altmyer pick. 2.9K views · 1 likes · 0 reposts · 1 replies 29 Aug 2026 · Open on X →

Chris Bell catching passes in the preseason is so unexpected for me. How cool. 26.6K views · 142 likes · 1 reposts · 6 replies 28 Aug 2026 · Open on X →

Fantasy Points Data is my baby and I couldn't be more excited for DS2 to roll out. It is going to break stuff. 13.8K views · 37 likes · 2 reposts · 3 replies 28 Aug 2026 · Open on X →

@Shauncore Happy to give you the official scoop, Shaun. @FantasyPtsData expects to launch Data Suite 2.0 before Week 1 at no extra cost to subscribers. The beta testers who would know say it's comparable only to the >$100,000/year products. And even then it might be better 111.5K views · 61 likes · 9 reposts · 10 replies 28 Aug 2026 · Open on X →